customer press-room Focus Group Related Topics 
Sprout Social
JULY 28, 2021
Your brand is what people say about you when you’re not in the room. In other words, you can’t rely on the “room” that is your product’s efficacy to impress them. You have to build a structure around that room so that your customer, prospect or industry feels at home with your brand—even if they never use your product.
Metadata
JANUARY 15, 2024
Two ad executives walk into a bar conference room… Executive #1: I bought an Aston Martin after I saw one of their ads. Stop focusing on your product’s features We don’t have to tell you that B2B marketers are a feature-focused group. Executive #2: Wait. Aston Martin hasn’t advertised in years. How’s that possible? That’s how.
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ClearVoice
OCTOBER 9, 2018
There is room for everyone. But that also doesn’t mean there is no room for them. This helps the outlets who don’t want to copy-and-paste a press release. I loved a recent social post of yours detailing how you got lots of regional press for a group of local credit unions. Read the paper, blogs, etc.
FMG Suite
NOVEMBER 23, 2020
These focus groups meet at a regular cadence, ideally quarterly, to discuss what is going right and what could be improved in the firm. We suggest hosting the first meeting of the client advisory board over lunch at a local country club or the private room of a restaurant. What are your most pressing financial concerns?
Hubspot
AUGUST 20, 2018
Have you ever walked into a room and immediately (and inexplicably) felt some type of way? The marketers at TOMS enhance this community by promoting activities like “One Day Without Shoes” and encouraging their customers to use hashtags when sharing images. Color actually plays a major role in evoking emotion. You now belong.
Hubspot
AUGUST 2, 2016
They're tasked with turning brainstorming sessions and comments sourced during focus groups into campaigns that sum up everything about a brand's identity in a neat, tidy, and most importantly, interesting way. But what if a consumer could walk into a room and fully experience your brand with all their senses? 4) Fast Food Aid.
Conductor
DECEMBER 5, 2019
In our recent webinar, The Future is Now: SEO 2020 And Beyond, the two titans of SEO shared their opinions on some of the most pressing questions facing marketers today. Customer service via social media. Most decisions are made in rooms that we are not included in. Is SEO still relevant today? No, absolutely not.
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