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5 Email Marketing Metrics and KPIs All Marketers Should Track

Sharpspring

And right from the beginning, keep track of the key metrics and KPIs. . KPIs (Key Performance Indicators) are the numbers/stats that determine how you are performing compared to your goal. . Some studies show eight out of ten people only read the headlines; another study shows six out of ten. Read on and note them down.

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Unlock Growth in 2024: Essential B2B Marketing Trends and How to Make Them Work for You

The Lead Agency

Use listener data to inform your content Track your listener stats and learn what is engaging your audience. This also works for physical product demos, explainer videos, case study videos, team culture videos, about us videos and more. Use your data What’s most important is that you track your post performance.

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Google Search Console: What is GSC & How to Use it to Improve SEO

seo.co

This clearly emphasizes the need for tracking and analyzing: how your website performs in the SERPs. And to track all these things, Google offers the Search Console , which is a powerhouse of data that lets you track, analyze, maintain, and fix your website in many ways. CTR (Click Through Rate). Impression. By queries.

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Is Page One Overrated? The Truth About Organic Search Results

Hubspot

Does that mean Google search stats are the only ones that matter? On the basis of the Google search statistics our data provided (and corroborating stats from around the web), we'd recommend starting your SEO journey with a question: Should I even aim for page one? Start With a Question.

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What is Behavioral Targeting? A Guide for CROs (in 2020)

Convert

Benefit #2: Higher CTR of Ads and Content. If you know how an audience engaged with content in the past, you can replicate these patterns for higher CTR. This may include the use of tracking pixels or third-party cookies. Also, behavioral targeting lays a solid foundation for retargeting and reengagement campaigns.

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41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018

SnapApp

According to a 2017 study , the marketing technology landscape grew 40% last year to a total of 5,381 different solutions. A recent study found that only 23% of people were exceeding their revenue goals. These are super important, but hard to track without a tool. New backlinks. Email list growth. Outbound Campaigns.

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7 Key Steps to Learning & Improving From Your A/B Test Results

Convert

Everyone else is sharing case studies where they saw a huge lift with just a button color change or small tweak, but your test didn’t get any improvement in conversion, or worse, it seems to have lost money instead, and now you need to present this to your boss. That’s where the micro and macro results tracking comes in.