Baidu Limits PPC Ad Space: What This Means for B2B Marketers
KoMarketing Associates
JUNE 1, 2016
Ads are clearly differentiated from organic results with markers and highlighted in blue. The top four paid ads will stand out, which could improve CTR and overall ad performance. All ads on the search engine results page (including top, bottom, and right) will not exceed four ads. The advertising on the right has been eliminated.
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