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How to Improve Keyword Rank from Top of Page 2 to Page 1 of Google

Directive Agency

Keyword ranking is a measure of how well a target keyword or set of keywords that a given website or webpage uses ranks for in the SERPs (search engine results pages). . According to Brian Dean over at Backlinko, the top spot on page one of Google’s organic SERPs has an average CTR of 31.7% Title tag optimization .

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How Low Can #1 Go? (2020 Edition)

Moz

A lot has changed in seven years, including an explosion of rich SERP (Search Engine Results Page) features, like Featured Snippets, local packs, and video carousels. To understand this phenomenon, you have to realize that certain SERP features, like Top Stories and video carousels, take the place of a page-one organic result.

SERP 72
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How to Perfectly Manage a PPC Campaign [Template]

Hubspot

They contain helpful tips and FAQs. If this is your first time managing a PPC campaign, it would be wise to read up on how to design a killer keyword strategy. The service will rotate them until it notices that one appears to drive a higher clickthrough rate (CTR). Be careful not to erase columns E, G, and I. Handy, right?

PPC 101
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Critical SEO best practices you don’t want to ignore

B2B Marketing Insights - WE

So, focus on both the technical and content aspects of SEO to improve your ranking in the SERPs. Unfortunately, there are no magic bullets that will get you on top of the SERP. Google starts clipping off title tags in the SERPs around 50–60 characters (ish) depending on screen size. So keep your title tags around this length.

SEO 98
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5 Ways We Improved User Experience and Organic Reach on the New Moz Help Hub

Moz

Our Help Hub contains in-depth guides, quick and easy FAQs, and some amazing videos like this one. Our old Help Hub design had tabbed content that was hard to find and wasn’t being correctly indexed The problem: searchers couldn’t easily find this content. Our FAQ answer showing up in the search results And when people reach out?

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11 Proven Hacks to Increase Your Organic CTRs ??

Single Grain

What Is Click-Through Rate (CTR)? If people consistently click on your title more than other titles in the SERPs, Google will push your page higher in the rankings. Additionally, increasing your CTR will allow you allocate your marketing budget more efficiently, as you can generate more sales with the resources you already have. .

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Beginner’s SEO Guide: Learn the Basics & Most Important Tips for 2024

Optinmonster

Top SEO Ranking Factors How to Improve Your Website’s SEO (7 Tips) How to Use SEO for Lead Generation FAQs What Is SEO? Click-Through Rate (CTR) : The percentage of people who click the link to your web page after seeing it in their search results. If you have a #1 ranking, your web page appears first in SERPs.