B2B Marketing Myth-busting, Redux
Biznology
OCTOBER 31, 2012
Photo credit: Wikipedia. With a tip of the hat to Bob Bly, whose June article in Target Marketing magazine dispels 7 B2B marketing myths, I’d like to tackle some myth-busting of my own. . 2: Social media is a flash in the pan. 1: Lead generation is the top job of B2B marketers. The result?
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