report survey vendor 
Martech
MARCH 7, 2022
It’s important to set up demos within a relatively short time frame of each other to help make relevant comparisons. Does the vendor seem to understand our business and our marketing needs? Use the following 20 questions to help you gauge whether the platforms you are sampling are right for your organizations: File types.
Zoominfo
OCTOBER 15, 2020
The ability to identify which companies are in-market for specific products and services today has made intent the fastest growing data category over the last two years, with use increasing from 28% to 62% in companies surveyed by TOPO , the sales and marketing research arm of Gartner.
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Digital B2B Marketing
OCTOBER 29, 2013
Look at the other side of the same metric: despite all of the videos vendors are creating, more than half of potential buyers say they have never purchased a product because of a video. Marketing often isolates statistics, removing them from any context that would allow for appropriate comparisons. Check the Sample.
Martech Advisor
FEBRUARY 10, 2020
A 2017 Accenture report stated that 90% of B2B executives cite CX as a very important factor in achieving their organizations’ strategic priorities. Cultural alignment: Cultural alignment between the service provider or the vendor and the client organization is a crucial factor in sustaining long-term business relationships.
Convert
MARCH 21, 2023
I’m thrilled to present the most comprehensive heatmaps and session recording tools comparison article. In data visualization, it’s used in various ways to quickly grasp the intensity of a data value in comparison with other values. It’s unlike anything else you may find online. Want to see all the 40 Heatmap tools right now?
Customer Experience Matrix
JANUARY 14, 2019
I review a lot of surveys -- easily a dozen each week. The differences are relatively small with the significant exception that Europeans report using personalization in 20% fewer channels (4.1 Other leader vs mainstream comparisons provide more insight into the challenges faced at different maturity levels. And they should.
Webbiquity
FEBRUARY 2, 2017
Both startups and established vendors continue to develop new capabilities for formatting, targeting, sending, and monitoring the impact of email messages, as well as functions like list building, inbox management, video email, deliverability, branding, custom email signatures and more. Works with virtually any email platform.
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