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11 Crucial Facebook Metrics You Should Track to Grow Your Business

SocialPilot

This blog will cover every key Facebook metric that you should track and why it is crucial for your overall Facebook marketing strategy. So, without further ado, let’s dive into the key metrics you need to track to grow your business on Facebook. Engagement Engagement tracks the number of actions people make on your posted content.

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Empower Your SEO and Digital Marketing Strategy with Data

Anyword

A cohesive, complete digital marketing strategy includes everything from paid and earned media, blogs or articles, social media advertising, free educational resources, and of course, search engine optimization for your digital content. And how does CTR come into play when we’re talking about SEO? Audience demographics.

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The most important social media metrics to track

Sprout Social

From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. What should you be tracking? These are generalized across social media channels. Specifics that you track will vary by industry, business and campaigns. How to Mine Your Social Media Data for a Better ROI.

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Guide to programmatic campaign optimization

Choozle

Keep an eye on your win rate and only decrease bids if you have a win rate of 35 percent and above. This will help to optimize your bids and allow for more efficient media spend. If click-through rate (CTR). Set (or reset) your CTR goal of 0.1% This is necessary to track conversions as well as CPA.

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Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements. Image via Directive Consulting. New Visits.

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Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements. Image via Directive Consulting. New Visits.

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Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements. Image via Directive Consulting. New Visits.