Envy

OCTOBER 12, 2021

Katie Moussouris is a leading voice in the computer security world and an advocate for security research. She is the founder of Luta Security, formerly the Chief Policy Officer at HackerOne, and a former security strategist at Microsoft, where she created Microsoft’s Bug Bounty program. Runa Sandvik. Graham Cluley. Dr. Ant Allan.

Enterprise Management 134

Enterprise Management Work Management Marketing Management Consulting 134

Madison Logic

DECEMBER 14, 2023

Yet the marketing landscape is also full of noisy predictions that, if you act on only because they’re the “next big thing in marketing” and don’t do your research, will impact your bottom line and make your motions more reactive than proactive. Let’s stop that habit now. And finally, there’s the human element.

Marketing AI 52

Marketing AI B2B Marketing Marketing Automation Services Work Management 52

Online Marketing Institute

DECEMBER 23, 2010

Kaila Strong | Dec 6, 2010 | 0 Comments Tweet Arguably, social media marketing for B2B companies is one of the most difficult campaigns to run. Nearly 85 percent of B2B decision makers are online and using social media to help in their decision making, according to Forrester Research estimates.

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

Sana Commerce

FEBRUARY 11, 2023

According to our 2018-19 research report, 61% of all manufacturers and wholesalers today are now selling directly to consumers. From our research, we see that D2C sales are expected to increase, in the following sectors: construction (78%), electronics (68%), household goods and furniture (65%) and packaging materials (65%).

Work Management 98

Work Management Marketing Management Marketing & Strategy Cross-Selling 98

Sana Commerce

FEBRUARY 11, 2023

According to our 2018-19 research report, 61% of all manufacturers and wholesalers today are now selling directly to consumers. From our research, we see that D2C sales are expected to increase, in the following sectors: construction (78%), electronics (68%), household goods and furniture (65%) and packaging materials (65%).

Work Management 59

Work Management Marketing Management Marketing & Strategy Cross-Selling 59

SpotMe Blog

MAY 17, 2023

And keeping HCP engagement high at the thousands of global events your pharmaceutical company runs every year is becoming ever more challenging. With 20+ years of experience working alongside 10 of the top 20 leading life science and pharma companies, we know what successful pharma event management looks like.

Planning 59

Planning Enterprise Management Work Management Marketing Management 59

Online Marketing Institute

JUNE 22, 2009

I presented a webinar the other day where I stated that while white papers are still the staple of content marketing, they’re getting really stale as a communications vehicle for B2B. They have to be easy to navigate, and present visual ideas without overwhelming the viewer.… Come and get it! Seemed to go really well.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Hubspot

FEBRUARY 28, 2012

eMarketer research reveals that 46% of customers want to solve a problem when they're engaging with a brand on social media , and 39% are looking to give feedback about a product or service. First, do like Citigroup does, and cover your butt with a privacy notice applicable to your industry that's visible right on your social media account.

Social Media 28

Social Media Service Media Paid Search Agency 28

Martech

FEBRUARY 11, 2022

Aside from the obvious differences in marketing to consumers versus marketing to companies, B2B marketers may face frequent data issues – outdated, siloed, or low-quality data – that prevent them from honing in on actionable business information. When used properly, these can help companies show customers they care about their needs.

Work Management 122

Work Management Personalization Marketing Management Marketing AI 122

Webbiquity

FEBRUARY 7, 2011

500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy. 6 Basic Questions For Social-Optimizing Your Company Website by BlueGlass. For Companies: 10 Questions to ask yourself before entering social media by Mindjumpers. 85% of Inc. Mistakes were made.

Social Media 100

Social Media Paid Content Tactics Tips 100

TrustRadius Marketing

NOVEMBER 2, 2022

HubSpot is presented as an ideal solution to help scale a business, for small to enterprise-level businesses alike. These tools can be used alongside the expense management system for the management of company spend. ADP Workforce Now is presented as an all-in-one, adaptable, cloud-based HR. LEARN MORE. Webexpenses. LEARN MORE.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

HubSpot is presented as an ideal solution to help scale a business, for small to enterprise-level businesses alike. These tools can be used alongside the expense management system for the management of company spend. ADP Workforce Now is presented as an all-in-one, adaptable, cloud-based HR. LEARN MORE. Webexpenses. LEARN MORE.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

HubSpot is presented as an ideal solution to help scale a business, for small to enterprise-level businesses alike. These tools can be used alongside the expense management system for the management of company spend. ADP Workforce Now is presented as an all-in-one, adaptable, cloud-based HR. LEARN MORE. Webexpenses. LEARN MORE.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52