Hubspot

MAY 15, 2018

A SWOT analysis is a useful technique to evaluate a new project or objective your business faces, or your business as a whole. Essentially, a SWOT analysis is a roadmap for how you should move forward with your business, which opportunities you’re missing out on, and which challenges you should tackle. What is a SWOT analysis?

SWOT 101

SWOT Analysis Template Business 101

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. Alternatively, you can use competitive monitoring and social listening to learn what other companies your audience is interested in.

Analysis 91

Analysis Marketing AI Examples SWOT 91

Hubspot

NOVEMBER 21, 2019

Having an ecommerce business plan keeps you organized and is useful when seeking investors who need to understand your company. This sample plan, provided on LinkedIn, is for a fictional company called Maple, an online store that sells exclusive Apple products. Ecommerce Business Plan Examples. Maple Ecommerce Plan.

eCommerce 94

eCommerce Template Planning Examples 94

TrustRadius Marketing

FEBRUARY 15, 2022

For larger companies with several product lines, marketing intelligence will be more complex and even more indispensable. Identifying strengths, weaknesses, opportunities, and threats (SWOT analysis) will help you develop business strategies that play to your strong points. Benefits of Marketing Intelligence. Self-Discovery.

Marketing Management 52

Marketing Management Top of Funnel SWOT Customer Satisfaction 52

The Effective Marketer

MAY 27, 2015

If your company hasn’t created formal battle cards (aka kill sheets, competitive cards, competitor takeout), it will at some point, as this is typically one of the first things sales teams ask. in an effort to give a 360 degree view of the competitor as a company.

Work Management 100

Work Management Marketing Management Marketing Proposals Paid Search Agency 100

Sharpspring

JANUARY 28, 2020

Read on to find out what you need to know about the purpose of brand guidelines, what to include and how to roll them out effectively for your company. The purpose of brand guidelines is to help serve your company’s mission, vision and values, and ensure that they’re consistently represented across every channel. Writing Guidelines.

Guidelines 64

Guidelines Brand Identity Branding Paid Search Agency 64

Single Grain

JUNE 3, 2021

More than 70% of companies are investing in content marketing. Therefore, companies are adopting an omnichannel marketing strategy that offers a combination of online and offline channels of marketing to reach a larger group of potential customers at different stages of the buyer journey. 44% of businesses are investing in SEO.

Resource Management 98

Resource Management Paid Search Agency Planning Work Management 98