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Social Media Hacking: How to Protect Your Account

Oktopost

No other channel goes further in creating real relationships with your customers, and a community around your brand. It’ll help you stay ahead of potential attacks and offer your B2B services that your customers can trust. Phishing Attacks. Step 2: Be Transparent with Your Audience and Customers. Phishing Attacks.

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This Month in Email: A Recap of Email Marketing News in April 2023

Litmus

News headlines The world of artificial intelligence (AI) In lighter news Email Client Market Share Community happenings News headlines Outlook for Mac adds a new profile feature making it easy to switch Outlook profiles with different colored themes. The FBI issues a warning over spoofing scams in phishing emails.

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120 Top People in Minnesota Tech on Twitter

Webbiquity

Sr Director of Customer Applications at Caribou Coffee. This is tennis, #Phish, and social commentary. Geek for customer-centric marketing, predicting human behavior, cognitive science / ML / AI. Fan of good design, big ideas & strong communities. I publish the Weekly Thing at [link]. EducatorFirst. Eric Caron.

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Here’s How Your Content Team Should Do Link Building Email Outreach 

Mailmunch

You need to map out the journey your customers go through (awareness, assurance, purchase, installation, usage, updating, etc.). You need to talk more frequently with your sales and technical representatives and figure out the recurrent pain points your customers are dealing with. . Here are some tools to help you out with this. .

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What are Scam Bots, and How Do They Affect Businesses

Spiralytics

Scam bots can like, write, share, and post like how people act online, but they usually publish content that advertises freebies, discounts, offers, or adult content. Scam bots are also a threat to digital security because they can steal customer information, which can hinder your company’s reputation. – Data Dome.

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The complete crisis management guide for marketing leaders

Sprout Social

This comprehensive guide to crisis management will provide you with actionable tips on how to build a strategy to respond to any crisis efficiently and keep customers informed. For example, an unresolved data breach can lead to financial loss for customers. A natural disaster can hit supply chains and disrupt customer orders.

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Boost Your Cybersecurity Business: Top Content Marketing Strategies for SMEs

ClearVoice

Prospective customers develop a positive perception of your brand , making them more receptive to your offerings. Establishing trust and authority Cybersecurity SMEs may have to double their efforts to gain customers’ trust who prefer bigger, more established providers. Analyze customer data. Monitor industry trends.