ViewPoint

MARCH 11, 2014

Cold calling has long been a staple of sales, but knowing just a little bit about a prospect is actually not much better. There is no such thing as “warm calling,” says my latest guest on PowerViews, Joanne Black. You’re either cold or you’re hot—lukewarm doesn’t cut it. Be sure to check out the complete video!

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ViewPoint

APRIL 19, 2017

One of the presenters, Mike Weinberg, summed up the sentiment in the room: “Many in what’s called the Sales 2.0 These so-called experts proclaim that cold-calling is ineffective and pursuing prospects that aren’t coming to you is a waste of time.

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ViewPoint

FEBRUARY 11, 2014

We talked about this issue and about the sustainable relevance of direct mail and cold calling. You can connect with Ruth and learn more about eMarketing Strategy via the following resources: Website: www.ruthstevens.com. Next PowerViews: The next PowerViews will be with Joanne Black, author of "No More Cold Calling."

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ViewPoint

JANUARY 31, 2013

Because prospects and customers see meaningless cold calls as wasteful interruptions, successful sales professionals must use social media research to find reasons to connect with their leads. You can connect with Josiane and learn more about her work by visiting TeleSmart's website: TeleSmart: www.tele-smart.com. Stay Tuned.

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ViewPoint

OCTOBER 29, 2013

Inbound Leads Suck and Cold-Calling is Dead. You can connect with Kyle and learn more about SalesLoft via the following resources: Website: www.salesloft.com. They’re on social media so that you don’t always have to be. Here are some highlights from my talk with Kyle, who incidentally grows tangerines in his spare time.

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Ideal Customer Profiles Cold Calling Fulfillment Linkedin 120

ViewPoint

JUNE 15, 2012

There have been more comments from marketing automation vendors that cold calling and other traditional ways of generating sales leads are going away. Sales Lead Management Association Website: www.salesleadmgmtassn.com. Sales Lead Management Association on Twitter: @SalesLdMgmtAssn. Stay Tuned.

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ViewPoint

MARCH 19, 2013

Click to start video at this point — “What we try to do with EDGY is look at why business is broken,” Dan says, “not why cold calling is broken or why prospecting is broken. You can connect with Dan and learn more about his work via the following resources: Dan Waldschmidt Website: www.danwaldschmidt.com. The EDGY Strategy.

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