Smashmouth Marketing

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@HubSpot Eliminates 2 Billion Cold Calls (from #Inbound13)

Smashmouth Marketing

Just prior to Seth Godin stepping on stage, for what was an entertaining and thought provoking keynote, HubSpot CMO, Mike Volpe , announced that " We saved the world from 2 Billion cold calls! " Research the prospect on LinkedIn, Google, Social Sites. Let''s get back to the 2 Billion cold calls saved.

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33 Questions to Ask B2B Appointment Setting and Lead Gen Vendors

Smashmouth Marketing

There are so many demand gen vendors out there, and if you are a demand gen professional in sales or marketing, we've probably called you. Outsourcing some or all of your appointment setting or lead generation activity to a third party vendor is a task that shouldn't be undertaken by responding to one cold call.

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Lead Gen Tips: Find LinkedIn Names That Aren't In Your Network

Smashmouth Marketing

Most sales people today have found that using LinkedIn as a research tool to identify specific prospects has been a fantastic way to find the needle in a haystack of potential leads. However, LinkedIn doesn't always show you all the names of the individuals your search produces: So how do you find this specific person's name?

Lead Gen 100
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LinkedIn Lead Gen Tip: When a Face Makes the Difference

Smashmouth Marketing

If they have a photo in their LinkedIn profile, look at it. Humanizes the typical "cold call". Looking at the photo means you have to look at their LinkedIn profile first -- scan it. We feel that it absolutely does. You may even be able to click on it and enlarge it. Science backs this up. Personalizes the conversation.

Lead Gen 100
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Voicemail Debate - To Leave One or Not - POLL

Smashmouth Marketing

Hence, time for a LinkedIn Poll. Clicking on the graphic below will bring you to LinkedIn to vote. Take the Poll , then spread the word by Copying and Pasting the following on Twitter, Facebook, LinkedIn Update, Your Blog: RT @damphoux Contribute to VOICEMAIL Debate. The results will be interesting. Take the poll (please RT).

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Inbound & Outbound Marketing Mix - Poll Results

Smashmouth Marketing

Last week we conducted a poll on LinkedIn where we asked: Inbound Marketing & Outbound Marketing - what is your mix for lead gen? Tags: nurturing socialmedia marketing appointments twitter b2b sales poll demand linkedin SEO cold calls inside sales sales2.0 Some key points to consider.

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Lead Generation Tip - Don't Use A Voicemail Script

Smashmouth Marketing

we decided to conduct a LinkedIn poll asking only C/VP level respondents (our appointment setting targets) what they do when they receive a well crafted voicemail that is sales oriented: The results were as I expected, so let the debate begin: Want to know the mix by department? My response is -- Don't Bother. Leave one or Don't?