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How to Set Up a Zoom Webinar Event Program in Marketo

SmartBug Media

These results support the idea that, now more than ever, webinars are an essential way to reach your audience and share valuable information. While Marketo integrates with several webinar platforms to allow you to set up, promote, and track your events, Zoom is a certified launchpoint partner application. Now how do you get started?

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The 10 Best Webinar and Webcasting Tools

Webbiquity

Probably the most important is content: are you giving attendees useful, actionable information—not just a thinly veiled sales pitch? Is your information unique? Email will likely be your primary medium for driving registrations. Presenting results of original research is often a strong draw. Average user rating: 9.72.

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Bombora Feeds B2B Data to Everyone

Customer Experience Matrix

One of the little patterns that caught my attention at last week’s Marketo conference was that several vendors mentioned using data from the same source: Madison Logic Data, which recently renamed itself Bombora *. It identifies visitors based on IP address, domain, and registration forms on the publisher sites.

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Micro Focus to Share Insight into Why It Has Expanded Its Partnership with Televerde at Forrester SiriusDecisions Virtual Summit

Televerde

They’ll co-present on the topic “Risk Vs. Reward: Why Micro Focus Vertica Expanded Their Sales and Marketing Partnership with Televerde in a Constricting World” and discuss how having the right partner helps a company lean in towards growth, bringing certainty during uncertain times. Registration: [link]. About Televerde.

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Murphy’s Law: When Events And Weather Collide (And How to Handle It)

Adobe Experience Cloud Blog

Today, I’d like to share a recent obstacle that affected an executive dinner I planned in NYC for Marketo: snow. Inform Your Stakeholders : We contacted all of our event stakeholders to share the news immediately, including our co-sponsors, staff and presenters. I like to see it as a challenge. The Impending Storm.

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6 integrations to get more from your social media management platform

Sprout Social

But without the backend infrastructure to organize customer information, the result can be a disjointed, frustrating experience (regardless of how many tools or agents they employ). We recommend looking for integrations that work in one platform, streamline relevant information and have high time-to-value (i.e.,

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Feeling B2B in 2023 – Top 10 Reasons to Attend MarketingProfs B2B Forum

Top Rank Marketing

The breadth and depth of workshops plus sessions is hyper-focused on practical, take it home and use it on Monday, type of information you often don’t find at other B2B marketing events. Check out the rates and registration info here. B2B Forum is on Track to Sell Out and the Summer Rate Ends August 18th.

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