KoMarketing Associates

JANUARY 18, 2018

The “ B2B Enterprise Content Marketing 2017 : Benchmarks, Budgets, and Trends—North America” report offered great insights into the current state of B2B content marketing. The CMO Survey Highlights and Insights Report ” offered direct insight into the marketing budgets of B2B product and service companies. Content Marketing.

Paid Content 236

Paid Content Statistics B2B Marketing Planning 236

Marketing Insider Group

FEBRUARY 5, 2024

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. We’ve sorted these statistics into clear, relevant categories, capturing the essence of digital marketing and consumer trends. Curious about where things are heading? PwC) Customers are 2.4x

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Webbiquity

MARCH 15, 2016

As noted below, just 29% of CMOs say they can quantitatively prove the long-term impact of marketing on the business. But, seemingly in support of Kundera’s quote above, Forrester Research says marketers are the ““sole source of sustainable competitive advantage.”. The CMO Survey ). The CMO Survey ).

Stats 100

Stats Business Blogging Enterprise Management Paid Search Agency 100

Top Rank Marketing

OCTOBER 4, 2023

Lee Judge @ALeeJudge Co-Founder and CMO, Content Monsta Ryan Brock @demandjump Chief Solution Officer, DemandJump Jill Roberson @jgrozalsky Vice President, Velir Tony Gnau @t60productions Founder and Chief Storytelling Officer, T60 Productions Christine Gritmon @cgritmon Personal Brand Consultant, Christine Gritmon Inc.

B2B Marketing 104

B2B Marketing B2B DemandBase Conference 104

Ambal's Amusings

OCTOBER 15, 2009

We also ask for their suggestions on recommended reading resources to keep abreast with latest trends in their industry. Forrester Blog for Interactive Marketing Professionals. Keeping a Closer Eye on Content ROI – CMO Council. What types of metrics do B2B marketers need to measure a marketing campaign's success?

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

Ambal's Amusings

AUGUST 27, 2009

We also ask for their suggestions on recommended reading resources to keep abreast with latest trends in their industry. Forrester Blog for Interactive Marketing Professionals. Keeping a Closer Eye on Content ROI – CMO Council. Keeping a Closer Eye on Content ROI – CMO Council. Read on to get their insights.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Demand B2B Marketing 100

Adobe Experience Cloud Blog

FEBRUARY 29, 2016

According to Forrester, today’s customers distrust and resent one off campaigns that interrupt or intercept them—which is why your marketing should feel like a natural conversation with your customer. originates from mobile devices and about half of all internet traffic now flows through mobile apps, according to CMO Council.

Social Media 48

Social Media Research B2B Thought Leadership Tips 48

SnapApp

DECEMBER 14, 2016

As 2016 draws to a close, it's time to look forward and see what B2B marketing trends will shape the road into 2017. While account based marketing, interactive content , personalization, native advertising, and automation are just some of the hot trends that look set to continue into the new year, there are some new kids on the block.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Golden Spiral

NOVEMBER 20, 2020

Mark Whitlock (00:00:00): Welcome to this special video edition of Studio CMO Live. And when you start typing in anything, Google predicts what you're trying to say, but it does that based on Google trends data. And we're also the host of studio CMO, which you can find on any podcast platform you want. Anna Grimes. Transcript.

Lead Ranking 62

Lead Ranking Lead Scoring Video Marketing Planning 62