5 Ways to Amp Up Your Mobile Marketing Strategy
Adobe Experience Cloud Blog
JUNE 24, 2016
Traditionally, mobile messaging came in two flavors: SMS (Short Message Service), which is your traditional text-only message and MMS (Multimedia Messaging Service), which can include pictures, videos, audio, and more. Some may be a combination of more than one of these, in which case they would be classified as a mixed-use case app.
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