SalesIntel

OCTOBER 5, 2023

A well-crafted email can spark interest, drive conversions, and nurture long-term business relationships. Join us to understand why data quality is the unsung hero in email list segmentation and why it’s an indispensable asset for B2B success. As we’ll explore, email marketing is the beating heart of many B2B campaigns.

Segmentation 52

Segmentation CAN-SPAM Deliverability Privacy 52

Binary Demand

JULY 21, 2023

[ps2id id=’overview’ target=”/]Today’s B2B organizations largely count on the data it holds to direct themselves for success and seamless operations. It enables sales representatives to enhance the relevance and effectiveness of their pitches by providing them with accurate and comprehensive data about prospects.

Ideal Customer Profiles 98

Ideal Customer Profiles B2B Intent Data Marketing Management 98

The Mx Group

APRIL 10, 2018

Poor email deliverability is a serious issue that can undermine all the effort you put into an email campaign. But you can avoid this pitfall by investing time in your marketing automation platform (MAP) setup and committing to due diligence going forward. And unfortunately, the stats are rough.

Deliverability 72

Deliverability CAN-SPAM Marketing Automation Services Work Management 72

Act-On

NOVEMBER 7, 2023

Or getting stuck in SPAM folders, never to fulfill their destiny? Soft bounces are often temporary, and senders can typically fix them. Data Hygiene: The overall quality of your email list and the associated data. Inbox Rate: The percentage of emails that are delivered to a non-SPAM folder. How can this be?

Deliverability 182

Deliverability Top of Funnel Best Practices CAN-SPAM 182

Zoominfo

APRIL 17, 2018

In fact– emailing bad contacts is the fasted way to get marked as spam and ruin your email reputation. Email hygiene is a crucial, yet often overlooked, element of email marketing. Today’s blog post explains why email hygiene is so important, and the steps you can take to maintain your email lists.

Lead Scoring 224

Lead Scoring Lead Ranking CAN-SPAM Data Hygiene 224

Porch Group Media

JANUARY 10, 2023

So, how exactly can you increase your deliverability rate? This guide will cover what email deliverability is, why it matters, and how you can improve your email deliverability rate so you can start crushing your KPIs, engaging your customers, and generating more sales. Anti-spam and anti-virus filters. Content blockers.

Deliverability 52

Deliverability CAN-SPAM Opt-out Opt-in 52

Litmus

DECEMBER 13, 2021

Data privacy measures are increasing and each new regulation impacts how email marketers reach their audiences. In 2014, Canada’s Anti-Spam Law (CASL) went into effect, with The European Union’s privacy law— General Data Protection Regulation (GDPR) —following in 2018. How can you put this into practice?

Privacy 102

Privacy Opt-out Contingency Planning Opt-in 102

Vision6

MARCH 8, 2021

DO: Conduct Regular Data Hygiene Checks. One of the most obvious signs your data is starting to turn rotten is a high bounce rate. If you haven’t seen any activity from subscribers in 6-12 months it can mean two things: They’re emotionally engaged and just holding out for the right offer. But how often do you do it?

Marketing Management 96

Marketing Management Practices Opt-out Opt-in 96

Zoominfo

NOVEMBER 27, 2018

As misinformation spreads, marketers must be wary of common email marketing myths that can hinder their long-term growth. Longer subject lines, on the other hand, tend to have higher click-through rates as they offer more explaining what the reader can expect. Myth #2: Opt-outs are a major cause for concern.

Email Marketing 100

Email Marketing CAN-SPAM Opt-out Click Rate 100

SalesIntel

JUNE 30, 2021

Not every business can set the pace due to a lack of resources, strategy, or other limitations. With a strong approach to solving the dilemma of quality or quantity, SalesIntel has been helping businesses widen the outreach using human-verified data. We believe in providing data that boost business growth. Making Futile Calls.

Enterprise Management 52

Enterprise Management Marketing AI Data Hygiene Ideal Customer Profiles 52

LeadSloth

JANUARY 12, 2010

1) We’re at a point where we have lot of data about marketing performance, but it’s a big challenge to turn it into actionable information (2) we’re actively tweeting, blogging and using LinkedIn, but how can that be effectively managed, and how can it be measured? (3) The Contributors. Marketing has none.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100

Litmus

MARCH 8, 2024

Email marketers are responsible for protecting their subscribers’ data. In four lessons, we cover data privacy in email marketing as it stands today, plus tips on how to future-proof the privacy of your email program. Importance of email privacy laws Email privacy laws establish guidelines for fair and responsible data use.

Privacy 88

Privacy Marketing AI Email Marketing Data Hygiene 88