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What Is the Google Sandbox Effect? Is it Real?

seo.co

Google Sandbox — Table of Contents. + The History of Google Sandbox. + The Theory of the Google Sandbox Penalty (aka Sandboxing; the Sandbox Effect). + Avoiding the Google Sandbox. + And if it is, what can you do to combat it? The History of Google Sandbox. Is the Sandbox Penalty Real? + Or are you?

Google 116
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What Are Meta Tags and Why Are They Important for SEO?

Conductor

It can be used for both search engines and users to preview page content. In this case, you can judge a book by its cover.). It’s the preview text that the user sees on the search engine result page (SERP). Meta tags are the first impression someone has of your page on a SERP. Search engine results pages (SERP).

Tagging 110
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Google Review Stars Drop by 14%

Moz

Posted by Dr-Pete On Monday, September 16, Google announced that they would be restricting review stars in SERPs to specific schemas and would stop displaying reviews that they deemed to be "self-serving." When we broke this two-day drop out into 20 industry categories (roughly corresponding to Google Ads), the results were dramatic.

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How to Write an SEO Optimized Meta Description

Conductor

It’s a short description that can be used for both search engines and users to preview page content before the page is opened. You can remember it like this – the meta in meta description means something that refers to itself, and that is exactly what it is: the information about the information on your page.

SEO 122
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How to Improve Your Google Ads Quality Score With Better Content

Brandpoint

Google’s Ad campaigns are a great solution to cut through the digital noise and target the people who are already searching for answers relevant to your brand. However, it can be tricky to master a successful ad. Why is the Google Ads Quality Score Important? The challenge for marketers is to master the Google Ads auction.

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The Ultimate Guide to Google Search Console in 2018

Hubspot

What is Google Search Console? GSC (formerly Google Webmaster Tools) is a free platform for anyone with a website to monitor how Google views their site and optimize its organic presence. But anyone who’s got a website can and should dip their toes in these waters. How to add your website to Google Search Console.

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Identifying Advanced GSC Search Performance Patterns (and What to Do About Them)

Moz

Posted by izzismith Google Search Console is by far the most used device in the SEO’s toolkit. However, the lack of capability for analyzing those KPIs on larger scales means we can often miss crucial points that indicate our pages’ true performance. The wonderful Aleyda Solis built an actionable Google Data Studio report.