Cable Facebook Mobile Advertising Paid Content 
Digilant
APRIL 1, 2021
Between cable watchers, cord-cutters, streamers, and all that fall between, the video landscape continues to become more fragmented with the ways consumers watch. With the staggering amount of video channels advertisers have to choose from when crafting a media campaign, it is helpful to understand the differences and benefits of each one.
KoMarketing Associates
DECEMBER 11, 2018
b2b marketing for generation z. So how can B2B marketers begin to target Generation Z? There are a few areas of focus, such as customer service and advertising, that will be slightly different for this demographic. More Social Media Engagement. Social media is simply part of a Gen Zer’s routine.
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Biznology
SEPTEMBER 11, 2017
Your rise could start with a new “big flip” to your leadership, by adding people-first technology to your business. The Internet reaches you by cable and wirelessly by WiFi and your mobile phone. Capitalism reaches you through advertising, jobs, money, and the products you buy and consume. Does that include you?
Sprout Social
MAY 10, 2019
The first video, “ Me at the Zoo ,” launched on April 23, 2005, and the first ads followed two years later. As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. By 2010, YouTube was generating more than two billion views each day.
Content Standard
SEPTEMBER 2, 2016
The 2016 season is the first year the league will live stream some of its games via social media. For Twitter, that opportunity came at no small cost: for just 10 games, the brand paid $10 million. Instead, the company is sinking a big investment into what it sees as the future: live video streamed via social media.
Hubspot
AUGUST 24, 2010
In the world of advertising and outbound marketing, TV has been the undisputed king in large part because of an ever-growing audience. For the first time in the history of cable television, the industry is seeing a decline in paid subscribers. Should cable TV companies be worried about the future of their industry?
Martech
FEBRUARY 3, 2023
Connected TV (CTV) is the fastest-growing digital ad channel , as more TV watchers cancel cable subscriptions and turn to lower-priced or free a la carte streaming options they can watch on TVs, laptops and mobile devices. Why we care. Hit shows on streaming services get the credit for the CTV surge.
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