Convince & Convert

AUGUST 24, 2010

We’re working closely with Make-A-Wish Foundation national office (who has to approve every tweet and status update) to ensure this is all very much above board, transparent, and legit. Another person tweeted a link to a blog which turned out, much to my chagrin, to be a post asking for votes rather than a vote about the subject.

Paid Search Agency 111

Paid Search Agency PR Advertising Agencies Word of Mouth 111

Convince & Convert

MAY 11, 2010

Back in those days, face-to-face networking at business events was really the most effective way to make the connections needed to get a chance to propose your product/service to the right person and it sometimes took dozens of events before the opportunity presented itself.

FAQ 139

FAQ Top of Funnel Paid Search Agency Social Media 139

Convince & Convert

SEPTEMBER 14, 2010

If we can reliably identify a person across Twitter, Facebook, YouTube, Yelp and elswhere, we can then segment not only for the demographics of the consumer in question; we can tailor content for the mode they are in where we reach them. link] Adam Metz I’ll be transparent here. You can call it ButterCRM Frosting for all I care.

Social Media 124

Social Media Work Management Marketing Management Media 124

markempa

JUNE 13, 2005

Read More] Tracked on June 28, 2006 at 11:17 AM » Transparent CRM Streamlines Processes from Marketing Interactions Many companies Ive worked with have spent a lot of time and money implementing CRM systems, only to struggle with user adoption and commitment to continuous updating.

Lead Generation 120

Lead Generation B2B Sales CRM B2B Thought Leadership 120

Convince & Convert

JULY 26, 2010

Meaning, a brand (or person) could benefit by leveraging the crowd. Transparency is a brand currency on the social web. Aside from optimizing the structure of the site and the pitches themselves, sheer volume and traffic drove our authority with Google and other search engines. That’s what we’ve dubbed, “Co-op SEO.&#

Social Media 115

Social Media SEO Marketing Websites PR 115

Convince & Convert

JULY 6, 2010

Build Your Defense Shield Especially in times of crisis, it’s a company’s obligation to be as open and transparent as possible, as well as to communicate most expeditiously to those consumers impacted. By transparent, I mean keep it real and no lip service. The most efficient way to do this today is online.

Social Media 139

Social Media Media Webinar Metrics Paid Search Agency 139

Hubspot

SEPTEMBER 19, 2016

77% of consumers say that word-of-mouth from family and friends is the most persuasive way to get information about new products. Fitbit lets health and tech industry experts speak to the quality of their products in the “Buzz” section of their website. Prominent client logos in testimonials are highly memorable. 20) Stitch Fix.

Examples 28

Examples Press User-Generated Content Ideal Customer Profiles 28

Convince & Convert

JUNE 7, 2010

In the first section, Hsieh recounts his personal story, including his early childhood and nascent entrepreneurial adventures, including a misguided effort at worm farming. The word-for-word reprinting of Hsieh’s emails to employees regarding the Amazon acquisition are also priceless.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

JULY 21, 2010

Plus it provides the opportunity to clearly state your transparency policies around actions like employees posting on discussion boards for clients, endorsements and objectionable content. If you look at all these, these aren't social media lawsuits per se, but rather about content, licensing and the responsibility a person burdens.

Social Media 156

Social Media Paid Content Media Advertising Agencies 156

Convince & Convert

APRIL 13, 2010

Carnegie’s principles: You can make someone want to do what you want them to by seeing the situation from the other person’s point of view. Let the other person feel that the idea is his or hers. Talk about your own mistakes before criticizing the other person. I don't know why, but that has always stuck with me.

Social Media 113

Social Media Media Webinar Metrics Paid Search Agency 113

Convince & Convert

APRIL 1, 2010

link] Chris Hall Jay as a lifelong T-wolves fan (the team’s life not mine), and a person involved in social media I have to say, awesome! But I wasn’t the only person doing this, and by no means was I doing it any more than anybody else in the community. Too many cooks can spoil the dinner. (PS

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Convince & Convert

SEPTEMBER 20, 2010

This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. In fact, social media can be MORE transformative for a B2B company than a B2C company. Your UNION, P.U.B., and its members (Lijit).

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

SEPTEMBER 21, 2010

includes slides and worksheet) [link to post] (THAT’S Transparency!, I’ve played with social media at a personal level and now it’s time to take it up a notch. I’ve played with social media at a personal level and now it’s time to take it up a notch. link to post].

Social Media 168

Social Media Media Webinar Metrics Marketing & Strategy 168

Hubspot

FEBRUARY 10, 2012

Although partial regulations exist, there is no privacy law that singlehandedly addresses how you can acquire, store, or use personal data in the U.S. With the recent examples of Google and Path, we've seen what happens with businesses when they're thought to have abused users' personal information. Generally speaking, in the U.S.,

Paid Content 28

Paid Content Privacy Policies Advertising Agencies Telemarketing 28

Convince & Convert

JUNE 11, 2010

Plus, it’s like the personal trainer scenario. As I said to you at SXSW, greatness is what needs to be out there, and both of you define that, both in knowledge and personality [link] unmarketing My pleasure. I'll deliver you a signed copy in person. I'll deliver you a signed copy in person.

Webinar Metrics 126

Webinar Metrics Paid Search Agency Social Media Ad Exchange 126

Webbiquity

JULY 26, 2010

B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) Biznology ( Search Engine Public Relations Social Media Mobile Marketing Promotion Transparency ). CeeKue ( Promotion Word of Mouth B2C CRM Google Content Tips ). Post on Google Buzz. , June 13, 2010. March 18, 2010. June 8, 2010. June 30, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

SEPTEMBER 21, 2010

I looked at Meltwater Buzz a couple of months back and thought it offered a better platform than Radian6 (which is a good option in itself and often used as the industry example). That's why I mentioned that even though I'm showing in my table my personal ranking of these tools, it's meant to be just a starting point.

Social Media 158

Social Media Media Paid Content Work Management 158

Convince & Convert

AUGUST 31, 2010

Those that do have comments, usually have no further comment from the person who left a comment in the first place. It’s like consultants telling companies to be “transparent&#. The problem is not that people are too infatuated with their “personal brands&# and refuse to engage meaningfully. Not so much.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Biznology

FEBRUARY 14, 2012

It opened everything up for me because it became as easy to track new content, unread posts and replies, and engage both via the boards or via personal message from one single place. Later, after getting my first Glock, I joined Glock Talk via my iPhone and it offered me the ability to download OutdoorHub , the sponsored app for GT.

Social Media 80

Social Media Paid Content Social Marketing Paid Search Agency 80

Lake One

MAY 7, 2019

Historically, construction and engineering companies have been known to heavily utilize one-way advertising including TV and radio ads and billboards, as well as offline face-to-face interactions and word of mouth. You can use social media to create a buzz and keep people informed throughout the show.

Social Media 40

Social Media Paid Search Agency Social Marketing Advertising Agencies 40

Convince & Convert

AUGUST 26, 2010

RowFeeder is the first business to be spawned from the buzzed about new tech incubator Untitled Startup – a “transparent startup&# in Seattle that even publishes their website traffic live on their home page. Want to see every person that’s tweeted about you or send a Facebook message about you in the last 2 days?

Social Media 120

Social Media Media Webinar Metrics Work Management 120

Convince & Convert

FEBRUARY 9, 2010

I think now is an opportunity for people and companies to embrace a level of transparency and honesty that hasn't been seen in long time. Some companies (such as Domino's which I also wrote about here: [link] ) have gotten better at acting like they are all of those buzz words like transparent, human, conversational, engaging, etc.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Hubspot

OCTOBER 28, 2019

If your company wants to focus on building trust with a target audience, you could consider a video marketing strategy that offers viewers transparency into the inner-workings of your business. One person sadly looks up the camera and says, "So I can never eat this again?" while another says, "So, is this on your new menu?"

Paid Content 62

Paid Content Campaigns Planning Paid Search Agency 62

Convince & Convert

MARCH 18, 2010

The fundamental shift within the organization towards transparency and customer service is the bottom of the iceberg, while tweeting is just a tip. Social media is not some other discipline that should warrant throwing business concepts out of the window. Twitter and Facebook are not strategies. They are tools. Tools are easy.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Buzz Marketing for Technology

JUNE 27, 2008

In a follow-up round of personal interviews, participants recalled critical incidents of using information from the Web. The individual often simplifies browsing by looking through tables of contents, lists of titles, subject headings, names of organizations or persons, abstracts and summaries, and so on.

Lead Ranking 100

Lead Ranking Terms and Conditions Work Management Differentiation 100

Single Grain

OCTOBER 25, 2022

Why it’s so successful: Promotes authenticity and transparency between the brand and consumer. Well, it’s not just a product review, it’s a personal recommendation (despite that you may be getting the recommendation by someone you don’t actually know). Builds trust in a unique way. The Case Study.

User-Generated Content 94

User-Generated Content Paid Content Generation Marketing & Strategy 94

Convince & Convert

AUGUST 4, 2010

I would love to meet Amy in real life and see what kind of person she is. link] jaybaer Thanks for sharing that excellent, but personally frustrating example. It's hard because the smaller companies are the ones that often take negativity way too personal (as with the Crazy Amy story linked in the comments). side of neg.

Social Media 132

Social Media Media Webinar Metrics Marketing & Strategy 132

Convince & Convert

SEPTEMBER 21, 2010

So, I took a personal inventory and created this overview of the 39 social media tools I use daily. My presenation “ 7 Ways to Build Stunning Business and Personal Brands in Social Media &# was originally given in person to 35 people. He can help or get you to the right person. to my tool shed.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

JULY 9, 2010

Transparency and authenticity have been points of entry recommended by social media experts since its beginnings. Now, in what seems like decades later (in social media years), transparency and authenticity might well be referred to as “best practices” in any engagement activity.

Personalization 123

Personalization Paid Search Agency Transparency PR 123

seo.co

DECEMBER 8, 2020

In the years to come, users will become so accustomed to this individualized treatment, they’ll seldom venture outside their designated domes of personal experience, and content marketers will have to cater to them directly by learning user behavior patterns. Social media buzz. Facilitate word-of-mouth marketing.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Online Marketing Institute

OCTOBER 31, 2010

So, I took a personal inventory and created this overview of the 39 social media tools I use daily. My presenation “ 7 Ways to Build Stunning Business and Personal Brands in Social Media &# was originally given in person to 35 people. He can help or get you to the right person. But the person who wrote this article.)

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

SEPTEMBER 23, 2010

Here we have a new paradigm that focuses at last on relevant, personalized communications AND costs almost nothing, and yet people are still apoplectic about it taking a lot of time? In the end Todd points out they found a niche there and the space is indeed not ruled by maximum transparency.

Social Media 149

Social Media Media Paid Content Webinar Metrics 149