KoMarketing Associates

article thumbnail

B2B Demand Generation Best Practices: 10 Proven Ways to Improve Your Results

KoMarketing Associates

Demand generation programs can help your organization reach new markets, promote new product features, build consumer buzz, generate PR, and re-engage existing customers.”. But also make it easy for people to share your content via email, or via social media – especially via LinkedIn. So yes, ungate some of your content. Focus on ROI.

article thumbnail

Why it’s Important For B2B Marketers to Get on The Google+ Bandwagon

KoMarketing Associates

Google+ recently celebrated its three year anniversary, and with it brought the appreciation of many marketers and social network users who thought Google+ would go the way of Google Buzz or Orkut, two of Google’s other former social offerings. It’s a Good Cross Between Facebook and LinkedIn. More and More People Are Using it.

Google 120
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top 10 Tools for B2B Marketers

KoMarketing Associates

LinkedIn: In recent months, LinkedIn has taken the top spot as the most popular social media platform for B2B content distribution. An estimated 83% of B2B marketers use LinkedIn as part of their social media strategy because of the opportunity to connect with businesses, brands, industry leaders, and professionals.

article thumbnail

9 Reasons “Home Alone” Is Absolutely Clutch for Content Marketers

KoMarketing Associates

If you weren’t already team Kevin, the moment he goes to visit Santa and asks for “nothing but Peter, Kate, Buzz, Meghan, Lynny, and Jeff” could sway even the biggest Grinch. Check out the types of questions readers are asking in LinkedIn Groups and forums. Santa Isn’t Just for the Kids. Content Marketing Takeaway: Know your audience.

article thumbnail

How To Squeeze More SEO Out Of Your B2B Marketing Budget Priorities

KoMarketing Associates

There is certainly an opportunity to catch or pitch third party content opportunities, social media mentions, and other potentially buzz-worthy communications if your commercial campaign was a rousing success (or maybe even a miserable failure ). 7 LinkedIn Marketing Tactics Designed To Boost B2B SEO Performance. Final Thoughts.

article thumbnail

10 Questions to ask in a B2B Content Marketing Questionnaire

KoMarketing Associates

Continually monitoring these sites throughout the process can lead to new content ideas or simply keep the content team informed of what’s truly buzzing in the industry at a certain point in time. Frequenting these sites allows the content team to understand what types of content and topics are of interest to readers in the space.

article thumbnail

32 B2B Marketers to Add to Your Google Plus Circles

KoMarketing Associates

Paul Dunay (Maxymiser) – Paul Dunay is an award-winning B2B marketing expert with more than 20 years’ success in generating demand and creating buzz for leading technology, consumer products, financial services and professional services organizations. Add Michael: https://plus.google.com/110241925170552838764. .