Online Marketing Institute

NOVEMBER 2, 2009

unemployment rate still near 10%, and uncertain prospects for a quick recovery , marketers need to keep two things in mind. If you don’t have in-house SEO resources, hire an agency or consultant, but either way, make SEO an ongoing priority. The bottom line is that it’s critical to continue marketing through economic downturns.

Marketing Budget 40

Marketing Budget Budget Programs Marketing Budget Creation Paid Search Agency 40

Webbiquity

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. Post on Google Buzz. What new features should you get familiar with?

Linkedin 100

Linkedin Tactics Tips Work Management 100

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

NOVEMBER 7, 2010

Business buyers typically seek additional information and resources for information on business products and services. In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. Â Pure content creation is demanding.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Online Marketing Institute

OCTOBER 29, 2010

On the contrary, a lot of these companies have found social media to be extremely useful in generating leads, performing market research and establishing themselves as thought leaders. Another 49% said they used social networks to generate leads, 46% for customer feedback, 35% for advertising and 29% for market research.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Become an Industry Resource Whatever business you’re in, chances are that you’re keeping up with industry news and maybe even writing about it on your blog.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. For those not familiar with it, the B2B Marketing Zone (a.k.a. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. March 18, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

SEPTEMBER 21, 2010

We need to get some VIRAL BUZZ ?going We need to get some VIRAL BUZZ ?going We need to get some VIRAL BUZZ ?going young) PR and marketing types with little experience. The downside is that this signals the C-suite and senior management don’t take Social Media seriously, and that can lead to some issues later on.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

JUNE 15, 2010

Companies should follow, not lead, their customers across the social Web. If you have a contact us form, an online lead generation form, an email newsletter sign-up, or a shopping cart, why are you still only asking for name, address, and email address? Because there really is no benefit in beating your customers to the punch.

Social Media 155

Social Media Ideal Customer Profiles Paid Content Media 155

Online Marketing Institute

JANUARY 4, 2011

I’m not saying don’t use them, I’m just saying if you’re working with limited resources, allocate time where it will have the highest impact. The Future Buzz Facebook page is being used primarily as just another way for readers to get content 8. For individuals and SMBs, that’s likely original content.

Tactics 40

Tactics PR Planning Buzz 40

Online Marketing Institute

NOVEMBER 4, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Webbiquity

AUGUST 2, 2010

For those whose job it is to generate leads and sales through content and social media, here are five excellent new resources to help increase your knowledge. A B2B Marketer’s Guide to Great Facebook Pages from HubSpot (29 pages). 10 Key Online Marketing Trends for 2010 (3 pages). How are they doing it?

Social Media 100

Social Media Marketing Report Social Marketing Paid Search Agency 100

Webbiquity

FEBRUARY 7, 2011

How to: Use B2B Social Media for Lead Generation by TopRank Online Marketing Blog. Adam Singer identifies situations where social media marketing doesn’t make sense (e.g. Adam Singer identifies situations where social media marketing doesn’t make sense (e.g. by MediaPost Online Media Daily.

Social Media 100

Social Media Paid Content Tactics Tips 100

seo.co

DECEMBER 8, 2020

Online Marketing Guide – Table of Contents. Introduction to Online Marketing & SEO. Content Marketing for Online Marketing. + Social Media Marketing. Local SEO for Enhanced Online Marketing. Your Online Marketing “Getting Started” Checklist.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Online Marketing Institute

NOVEMBER 2, 2010

On the contrary, a lot of these companies have found social media to be extremely useful in generating leads, performing market research and establishing themselves as thought leaders. Another 49% said they used social networks to generate leads, 46% for customer feedback, 35% for advertising and 29% for market research.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

B2B Marketing Zone Posts

APRIL 5, 2010

Marketing Like the Big Boys—Facebook for Small Business - Content Marketing Today , March 29, 2010 A Quick Guide to Getting Started with Facebook for small business. B2B Online Marketers Focus on Lead Gen - eMarketer , March 4, 2010 Lead generation for B2B Marketing. Do websites even matter any more?

B2B Marketing 40

B2B Marketing B2B Thought Leadership Planning B2B 40

Webbiquity

JANUARY 17, 2011

Although social media has been the hottest topic in marketing this year, what other tactics are critical to adopt, maintain or expand? Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year. by aimClear.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

SEPTEMBER 8, 2010

Social Media Not Preferred Recommendation Resource by MediaPost Online Media Daily. In a recent study of high-level marketing executives, 70% plan new social media initiatives in 2010. While 28% planned to use internal resources to launch new initiatives, 25% turn to social media consultants. Facebook Statistics.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Webbiquity

AUGUST 16, 2010

Here’s a modest contribution to help with that effort; more than six dozen of the best, most bookmark-able articles and blog posts about social media tactics, tools and strategies written so far this year, by leading writers like John Jantsch , Lori Dicker , Lee Odden , Lisa Barone , Jay Baer and many more.

Social Media 100

Social Media Budget Programs Social Marketing Tools 100

Webbiquity

FEBRUARY 14, 2011

What conceptual models are we basing our marketing assumptions and practices on, and what new models should we be thinking about? As we shift resources from traditional outbound marketing to inbound attraction marketing, how should we (re)organize to support that? 8 marketing blunders to avoid by iMedia Connection.

Work Management 100

Work Management Marketing Management Marketing Automation Services Lead Ranking 100

Webbiquity

AUGUST 26, 2010

Facebook Marketing Tips: Make the Most of Your Fan Page by TopRank Online Marketing Blog. 10 Ways to Create a More Engaging Facebook Page by TopRank Online Marketing Blog. Facebook Marketing: Ultimate Guide by SEOmoz. ** 5 stars. Post on Google Buzz. How do you do it? Share this on Bebo.

Facebook 100

Facebook Search Marketing Advertisements Advertising 100