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Feed Your Blog Automatically to LinkedIn & Twitter

Writing on the Web

Follow these steps and automatically share your blog posts on Facebook, LinkedIn and Twitter and your blog traffic and online lead generation will increase significantly. About AnnaLaura Brown: AnnaLaura Brown is an online marketer who enjoys making money online and teaching others to do the same. Digg this! Post on Google Buzz. Twitter. Tweet This!

4 Content Marketing Goals for a Coach Website

Writing on the Web

How should content marketing be used on the home page of your website? More specifically, if you’re a professional service provider, like an executive coach , a consultant, a lawyer, health care or financial adviser… how do you create a website that attracts clients and gets potential new leads? They are getting much better at the marketing end, not just the tech end.

Content Rules: Insight and Originality Attracts Clients

Writing on the Web

Content marketing works: you can publish online content – blog posts, videos, webinars and web pages – that attracts clients to you. Using content marketing , you don’t have to chase after them, spend money on advertising, direct mail, or printed newsletters. For myself, the story is less dramatic, but I overcame my computer phobias to become a blogging expert and take my business from zero to six figures in three years, using content marketing and web-based tools. ET on content marketing for coaches and other small business professionals.

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7 Ways All B2B Marketers Should Be Using Social Media (But Probably Aren’t)

Modern B2B Marketing

by Maria Pergolino I know what you’re thinking – the seven ways marketers should be using social will be all about Twitter, Linkedin, Facebook, Digg or Reddit, and YouTube, right?  NO! These channels are just the places where we network with others online, not the best ways to do it. It will also show how much buzz surrounds your campaign. Doing all 7?  A+. 

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Best Content Marketing Guides, Tips and Tactics of 2010


That’s the case because, in an increasingly competitive and noisy market, buyers care not so much about what you sell as about what you know , and what you are passionate about. Get the answers to these questions and more here in some of the best guides to content marketing of the past year. Content Marketing Strategy and Tactics. by Savvy B2B Marketing. Digg this!

Writing Web Content: 5 Simple Steps for Results

Writing on the Web

This will keep you on task, and lead your readers through to action. Her blueprint for creating simple copy that works to market your products and services is clear. This is why it’s a good idea to lead off with your headline and first paragraph addressing readers’ problems and pain. This week I wrote about how one of my clients hadn’t realized all the benefits of selling her original art-work cards online: A Simple Blueprint for Writing Web Content that Gets Results. Digg this! Post on Google Buzz. What is possible? How much to share.

Neuroscientists Discover “WIIFM” Center in Brain…

Writing on the Web

Through the magic of functional Magnetic Resonance Imaging (fMRI), neuroscientists are able to look inside the brains of consumers while reading marketing messages. Copywriters and content marketers have been telling us for years how important it is to address the “ what’s in it for me &# filter in consumers’ minds. How will you apply it to your content marketing?

A fascinating “hardcore” B2B social media success

grow - Practical Marketing Solutions

With many companies now engaged in social media marketing strategies for nearly two years or more, success stories are starting to emerge, even in the difficult marketing world of industrial B2B.  I discovered a great success story to share with you through a masters thesis being developed by Haakon Jenson of Norway. Limited marketing budget and employee resources. Digg this!

10 Ways to Use Facebook as a List Building Tool

Writing on the Web

Here are ten ways you can use FB to build your email list and increase your online business income. You can either find older groups that were made before the changes and then share your relevant content on the discussion boards and main pages or you can join newer groups that fit your market and that have some of your friends in them and do the same thing. Digg this!

Five Social Media Marketing Reports and Guides Worth Checking Out


Much has been written about content marketing from the delivery side. For those whose job it is to generate leads and sales through content and social media, here are five excellent new resources to help increase your knowledge. A B2B Marketer’s Guide to Great Facebook Pages from HubSpot (29 pages). Social Media Marketing GPS (91 pages). Digg this!

Content Marketing for Professionals: Time-Saving Tips Webinar

Writing on the Web

Time Saving Tips Webinar" alt=" Content Marketing for Professionals: Time Saving Tips Webinar" />. Are you getting results from your content marketing? If these marketing tools were people, would you give them a raise … or fire their butts? ET: Time Saving Tips for Content Marketing Results. What do many smart professionals f orget to do in their online marketing

55 (of the) Best Social Media Tips, Tactics and Tools of 2010


If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. How should you integrate social media with other marketing tactics like email?

Best LinkedIn Guides, Tips and Tactics of 2010


LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. According to recent research , 32% of B2B marketers use LinkedIn to generate leads, versus just 16% who do so on Facebook.

33 (of the) Best Marketing Strategy Guides and Insights of 2010


Sometimes it’s essential to step back from everyday marketing tactics to ask the bigger questions: not just “ how do we get more people to `like’ us on Facebook? &# or “what apps should we be adding to our Facebook page?&# but: why do we even have a corporate Facebook page? What are our key objectives for social media marketing? by Marketing Interactions.

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The Top 3 Priorities for 2010 Marketing Budgets

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About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Design PR SEO-SEM Social Media Strategy More testchannel AdROCK eBooks Educational Facebook Guest Posts Twitter The Top 3 Priorities for 2010 Marketing Budgets November 2nd, 2009 | By guestblogger By Tom Pick | Online Marketing Executive | KC Associates With a lingering recession, the U.S. unemployment rate still near 10%, and uncertain prospects for a quick recovery , marketers need to keep two things in mind. Conversations Re: Sales | Marketing | Social Media | Etc.

12 of the Best WordPress Guides, Hacks and Plugins of 2010


WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. An outstanding list of useful WordPress plugins from Andy Beal, author of Radically Transparent: Monitoring and Managing Reputations Online and the brain behind the Trackur social media monitoring tool. Digg this! Post on Google Buzz.

5 Proven Strategies for B2B Social Media Marketing

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Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : 3 Tips for Maximizing Engagement With Facebook “Likes&# and Shares November 4, 2010 Erica Swallow View Comments 5 Proven Strategies for B2B Social Media Marketing email share email share Do you like this story? Learn more. Thanks, Erica.

5 Proven Strategies for B2B Social Media Marketing

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Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : Skype Group Video Calling Comes to Mac November 4, 2010 Erica Swallow View Comments 5 Proven Strategies for B2B Social Media Marketing email share email share Do you like this story? The B2B Social Media Marketing Series is supported by IDG Enterprise.

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Content Marketing Tips to Get More “Juice”

Writing on the Web

Here are some content marketing tips to save you time and energy while getting more visibility on the Web. It can be a lead generator, delivered as a digital download or ebook.  Be sure to deliver the report in exchange for email addresses so you can build up your marketing database list. Digg this! Post on Google Buzz. Time-Saving Tips for Social Media Marketing.

Customer Media Congress: Patsi’s in Dutch…

Writing on the Web

There aren’t many conferences that I’d fly 5700 miles to get to, but the 5th International Customer Media Congress looks as if it’s going to be another smash hit. I’ve been invited to speak, by uber-publishing-content-marketing icon, Sak van den Boom. 11 topvrouwen in marketing en communicatie op het netwerkcongres over customer media in de Philharmonie in Haarlem.

The Ladder of Emotional Values: Pleasure Reigns

Writing on the Web

What emotions are people seeking to satisfy online? What can we understand about human motivations and values in order for content marketing to work? Later, when that leads to a buying decision, people justify their actions with rational logic and intellectual “alibis.&#. Online, an offer must work properly for consumers to feel secure. Digg this! Videos.

Best Social Media Stats, Facts and Marketing Research of 2010


For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. B2B Marketing and Social Media. Digg this!

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List of Brand-Side Corporate Social Strategists: Twitter Edition


Airline. •  Morgan Johnston – Manager Corporate Communication at JetBlue Airways. •  Bowen Payson – Manager of Online and Digital Marketing at Virgin America. eMarketing Manager at Newell Rubbermaid. •  Bert DuMars – Vice President E-Business & Interactive Marketing at Newell Rubbermaid. •  Marisa Thalberg – VP, Global Digital Marketing at The Estee Lauder. •  Gareth Hornberger , Digital Marketing Manager at Levi Strauss & Co. •  Brian Snyder – Senior Manager, Interactive Communications and Knowledge Management at Whirlpool Corporation. •  Andrew D.

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What the Future Holds for B2B Social Media Marketing

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Business Small business Social media Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! The B2B Social Media Marketing Series is supported by IDG Enterprise. Why are so many B2B marketers using social media, though? What Tools Will B2B Marketers Use? Learn more. Mobile 2.0

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The Real Reason Behind Blog Procrastination

Writing on the Web

Hi, my name is Suzanne Bird-Harris. I’m a WordPress consultant and online business coach. Give traffic to get traffic – if you build it, they won’t come, but if you lead the way, they just might. Digg this! Post on Google Buzz. Tags: About Blogs Content Marketing Managing Your Ezine & Blog Tasks Online Marketing Teleclasses & Seminars

Best Email Marketing Tips, Tactics and Metrics of 2010


While social media is the flashy show horse of online marketing, email remains the solid workhorse. According to recent research , 92% of marketers consider email to be one of their “most important marketing tools” and 54% plan increased spending on it in the coming year. How can you grow the size of your email marketing list? Email Marketing Tips and Tactics.

3 Biggest Challenges for Online Content Marketing?

Writing on the Web

What are the three biggest challenges to marketing your business? know, I know, there are so many, but if you could distill them into the most crucial for online content marketing, how would you do it? (I’m always asking you, because some of my readers are very smart and think of things I don’t. Email marketing messages. explore more about this in my free online e-book Content Marketing for Online Profits.). Digg this! Post on Google Buzz. Buzz up! Top 3 Content Marketing Challenges: Survey Results.

Your Business and the Web: Getting Better?

Writing on the Web

Both the quantity and quality of my business are vastly improved in terms of marketing ease, deliverability and profits. Others may have put up a crappy 1-4 page website and then wondered why it doesn’t bring in leads. To do marketing? To publish and distribute content online? To build an email  marketing list? What kinds of results are you seeing from your online content marketing: money and profits? brand recognition, market positioning. lead generation. Digg this! Post on Google Buzz. Buzz up!

Blog Marketing Tactics - 10 Tested, Proven Ideas

delicious b2bmarketing

The Future Buzz Facebook page is being used primarily as just another way for readers to get content 8.  Here’s a quick example:  in May, a reporter from PC Today (a print pub) found my blog through search, saw I was a digital marketer, and thought I’d be quotable for her story on web success for SMBs so she reached out for a quick chat.  Exactly. 6.  What did I learn? 

Mental Skills Make Better Content Writers

Writing on the Web

Content marketing, even with a strategy and a plan , has a lot of decision points along the way. Do you think this is important to do if you’re creating content that leads people to make decisions ? And so the smart marketer throws away bias and stops cheering for one outcome over another and instead quietly takes notes on herself. Digg this! Post on Google Buzz. Related posts: The Brain Science of Online Persuasion. It’s easier with a map and a system, but there’s still a million choices that need to be made. Anybody can do this.

Top 25 Articles and 8 Topics in B2B Marketing for March 2010

B2B Marketing Zone Posts

Best of B2B Marketing. Great stuff in the world of B2B Marketing for March 2010.  Best Social Media Stats and Market Research of 2009 - Webbiquity , March 31, 2010 Whether you need data to back up a proposal for investing in social media marketing for CFO, want to understand which online tactics work best for engaging with customers and prospects, or are just an analytics data junky, you’ll find a treasure trove of key insights and happy hour trivia in this collection of the best articles and blog posts on social media and other marketing research of the past year.

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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)


With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Here’s a modest contribution to help with that effort; more than six dozen of the best, most bookmark-able articles and blog posts about social media tactics, tools and strategies written so far this year, by leading writers like John Jantsch , Lori Dicker , Lee Odden , Lisa Barone , Jay Baer and many more. Social Media Marketing Tips, Tactics and Guides. Social Media Marketing Strategy.

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19 New Featured Sources on the B2B Marketing Zone


The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers.  For those not familiar with it, the B2B Marketing Zone (a.k.a. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ).

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Content Curation in B2B Marketing

delicious b2bmarketing

November 7, 2010 Content Curation in B2B Marketing Posted by: Lee Odden of Online Marketing Blog on 06/29/10 1 Comment : Linking Blogs : Add to : Many of the B2B companies that publish corporate blogs have long realized the value of publishing useful content in the form of white papers, case studies, webinars, newsletters and other types of educational content.

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35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far)


Whether you’re anxious to get started marketing on Facebook, already there but looking for better results, or not sure if Facebook is right for your company (despite the eye-popping audience numbers), you’ll find guidance here in some of the best posts on Facebook marketing so far in 2010: tips, tactics and best practices for building Facebook pages, growing your fan (or “like&# ) base, advertising, optimizing for search, using Facebook apps and tools, and more, from experts like Mari Smith, Lisa Barone, Ching Ya, John Haydon, Brian Carter, Marty Weintraub and Shel Holtz.

Best of 2009: Social Media Marketing, Part 1


With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results. This post suggests that marketers should focus on a different ROI when calculating the value of social media efforts: “return on insight.&# Facebook Lets Users Open Up Profiles by MediaPost Online Media Daily. Is Your Online Marketing Strategy All Tweet and No Meat? Video search 101: Marketing and optimization by iMedia Connection. Noting some statistics on the explosive growth of online video, David L. Digg this!

Best Social Media Stats and Market Research of 2010 (So Far)


Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. How are marketers planning to allocate budgets this year? Which social networking site is used by 92% of senior marketing executives? by MediaPost Online Media Daily.

Proper Care and Feeding of a Blog


Like owning a pet, writing a blog isn’t rocket science but does require a certain level of care and attention, lest the effort end up among the millions of abandoned, forgotten and neglected blogs littering the online landscape. It’s helpful to your readers as well as to the bloggers you link to, and often leads to some “link love&# coming back to your blog in return. There are certain over-inflated egos in the worlds of SEO and online marketing who are very poor at this. Digg this! Post on Google Buzz. Post regularly. Link out.

How Consultants Who Aren’t “Natural Born Sellers” Can Still Sell Successfully


You must learn to lead discussions that influence direction and outcomes, and you must advocate your services and communicate your value. Plus, you’ll learn: • How to avoid being “salesy” (which will actually lead to more sales). • A proven process that will get you started bringing in more new business today. • How to uncover the full set of your clients’ needs (most sales advice only gives you half the story). Whether or not cold calling is dead. • The best kept secret in leading successful sales conversations. Digg this! Post on Google Buzz. Smarmy. Phony. - b2b marketing

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Many B2B marketers and pr professionals have heard about the real time web, and are looking to learn more about how to incorporate it into the. link] 3 hours 22 minutes ago - reply - retweet Marketing Interactions: Socialize B2B Customer Advocacy Ardath Albee B2B Marketing Strategist Marketing Interactions phone: 612.865.7707 Connect Sales & Marketing [link] First shared on Twitter by PRtweets Last shared: 1 hour 43 minutes ago | 3 shares (expand) | Tweet It close 3 Total Shares: 3 Tweets Loading. Tags: buzz b2bmarketing bloginspiration Social Medi.

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