PureB2B

MAY 30, 2022

[In this article we’re going to look at buyer intent data, what it is, how it’s collected and, how you can use intent data to supercharge your marketing and sales campaigns.]. Enter: intent data. ‍ Buyer intent data gives you unparalleled insight into your prospect’s behaviour through the use of intent signals.

Buyer Intent 118

Buyer Intent Intent Data Intent Work Management 118

6sense

DECEMBER 9, 2021

Gartner found prospects spend 50% of their time getting information from third-party sources, and sales teams can use buyer intent signals to learn about that activity and act on it. Here’s what four industry leaders from the aforementioned companies have to say about taking advantage of B2B marketing opportunities.

Buyer Intent 62

Buyer Intent Intent Data Digital Asset Management Privacy 62

Zoominfo

FEBRUARY 5, 2024

The reality, of course, is that go-to-market teams still need to take an active role in pushing their companies to new heights of growth. Modern GTM teams build on a foundation of high-quality data, leveraging buyer intent data and other advanced signals to begin their outreach when prospects are ready to learn more.

Sales Management 130

Sales Management Lead Generation Lead Ranking Sales Qualified Leads 130

Aberdeen

JANUARY 28, 2019

In a Mintigo blog post , Chughtai explores the ubiquity of AI, the winning power of human + artificial intelligence, and the potential for B2B organizations to use data to drive revenue, particularly by using AI to decipher buyer intent signals. Do you know which specific companies are currently in-market to buy your product?

Intent Signal 40

Intent Signal Marketing AI Buyer Intent Ideal Customer Profiles 40

SalesIntel

OCTOBER 20, 2021

Any company’s success hinges on its ability to generate leads. While advertisements and cold outreach are common strategies for generating leads, buyer intent data is the future of lead and revenue generation. What is Buyer Intent Data, and Why Should It Be in Your Database? Fuel Your Sales Pipeline.

Buyer Intent 93

Buyer Intent Intent Data Intent Ideal Customer Profiles 93

Leadspace

FEBRUARY 14, 2020

There are already B2B companies boosting their revenue with timely targeting. And it’s all thanks to intent signals. Let’s take a closer look at what intent signals are. What Are Intent Signals? With intent signals, you can learn where an account is in the buying process.

Intent Signal 62

Intent Signal Intent B2B Marketing Top of Funnel 62

Zoominfo

OCTOBER 28, 2020

You may be asking yourself: Wait, ZoomInfo launched a new product then acquired a company with a similar use case? Why circle back and polish up a brand new intent engine? Its primary purpose is to help companies identify prospects interested in specific topics related to their value propositions.

Zoominfo 100

Zoominfo Intent Data Buyer Intent Intent 100

PureB2B

MAY 30, 2022

[In this article we’re going to look at buyer intent data, what it is, how it’s collected and, how you can use intent data to supercharge your marketing and sales campaigns.]. ? You’re probably thinking to yourself ‘if there was such a thing, I’d be closing hundreds of sales per month…’ Enter: intent data. ?

Buyer Intent 62

Buyer Intent Intent Data Intent Work Management 62

SalesIntel

DECEMBER 15, 2021

That problem is an addiction to data, specifically buyer intent data. We don’t plan on curtailing our intent data addiction any time soon, and neither should you. Well, just think of all the good buyer intent data can do for your business! Here are the reasons we don’t plan to quit buyer intent.

Buyer Intent 52

Buyer Intent Intent Intent Data Work Management 52

Zoominfo

OCTOBER 15, 2020

The intersection of our ideas resulted in a renewed focus on delivering massive value to our customers through the best B2B intent data the market has to offer. Source : Eric Wittlake, Heads Up: Account and Contact Data Might Be More Important Than You Think , TOPO, a Gartner Company. The Leader in Buyer Intent.

Zoominfo 246

Zoominfo Intent Signal Work Management Intent Data 246

Aberdeen

DECEMBER 27, 2018

When the concept of buyer intent was first introduced, the mathematics behind it were fairly basic. Occasionally, a divide would normalize the account’s size, or a multiply would magnify a signal of poignance. Predictive Analytics, often misunderstood as an alternative to buyer intent, commonly had the exact opposite problem.

Buyer Intent 40

Buyer Intent Intent Intent Signal Analytics 40

Zoominfo

DECEMBER 28, 2020

Given that nearly 90% of pre-purchase research is done on the internet, this online content consumption is a significant signal for understanding buyer intent. For every action a prospect takes, they create a trail of intent data across the internet. All of these signals show optimal conditions for a sale.

Lead Ranking 309

Lead Ranking Buy Work Management Marketing Management 309

Zoominfo

NOVEMBER 24, 2020

The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike. Because intent data allows companies to, as they say, “strike while the iron is hot.” Many companies these days offer B2B intent data, but, as you can probably guess, not all intent data is created equal.

Intent Data 244

Intent Data Intent Marketing Analytics Tools Intent Signal 244

Aberdeen

JANUARY 25, 2019

This success story tells an age-old tale, one of a marketing team adrift in a morass of content, who found their way to solid ground by following buyer intent signals emitted by their perfect audience. Do you know which specific companies are currently in-market to buy your product?

Buyer Intent 40

Buyer Intent Intent Data Top of Funnel Intent 40

Zoominfo

NOVEMBER 24, 2020

The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike. Because intent data allows companies to, as they say, “strike while the iron is hot.” Many companies these days offer B2B intent data, but, as you can probably guess, not all intent data is created equal.

Intent Data 230

Intent Data Intent Marketing Analytics Tools Intent Signal 230

Aberdeen

JANUARY 23, 2019

Check out the article to explore how a startup should use fit data, intent data, and opportunity data to narrow their audience to prospects projecting the right fit, opportunity, and intent signals. Matching your content syndication strategy to the intent signals your prospects emit can help you target higher quality leads.

Buyer Intent 40

Buyer Intent Intent Data Intent Account Based Marketing 40

Aberdeen

JANUARY 28, 2019

Advanced statistical analysis enables market research organizations to derive meaningful insights into key market trends, demystifying buyer intent. Companies that report using advanced analytics, for example: Achieve 22.1% Demystifying Buyer Intent with Advanced Analytics. improvement vs. 2.9% worsening).

Buyer Intent 40

Buyer Intent Differentiation Analysis Intent 40

Valasys

FEBRUARY 25, 2020

On the 24 th of February 2020, Dun & Bradstreet unveiled proprietary buyer intent, D&B Buyer Intent. The company, Dun & Bradstreet is a leading global provider of business decision-making solutions & data analysis & interpretation platforms.

Buyer Intent 40

Buyer Intent Intent Enterprise Management Lead Ranking 40

Zoominfo

SEPTEMBER 7, 2021

We’ve all heard of big data, that nebulous term used to describe a fire hose of information that often overwhelms companies. Big Data’s Big Wave Many companies wanted to jump on the initial big data train because, after all, having more data about customers or trends sounded like a competitive edge.

Intent Signal 130

Intent Signal Zoominfo Buyer Intent Gartner 130

Only B2B

SEPTEMBER 21, 2021

When you combine prospect signals with buyer intent data, you have a clearer view of how to make the most of customer insights. Businesses may identify “ready to buy” prospects and fine-tune their ads using a variety of aggregated intent signals. The post What Is Intent Data and How It Can Help Your Company?

Intent Data 114

Intent Data Intent Paid Search Agency Top of Funnel 114

Oktopost

DECEMBER 4, 2023

You can choose from a range of filters including location, job title, company size, and industry to find exactly who you are looking for. Buyer Intent The buyer intent feature provides users with insights into the accounts that are showing buyer intent signals.

Ideal Customer Profiles 69

Ideal Customer Profiles Linkedin Top of Funnel Lead Scoring 69

Aberdeen

FEBRUARY 22, 2019

And just as the scientists who created DeepSqueak aim to add contextual behavioral information to research involving these small mammals, Aberdeen’s insights into the behavioral patterns of prospective buyers who have emitted purchase intent signals will add a key layer of visibility and context to marketing and sales operations.

Intent Signal 40

Intent Signal Intent Intent Data Purchase Intent 40

Zoominfo

MAY 27, 2021

the particular pain points of each prospect at different parts of the funnel), companies can amass all the data in the world without actually using it to its full potential. If you’re an information security vendor, for instance, you can track what companies are doing more research on cybersecurity or fraud prevention.

Intent Data 246

Intent Data Intent Zoominfo Top of Funnel 246

NetLine

DECEMBER 18, 2023

Intent data is a collection of behavioral data points that help identify prospects at the account- or buyer-level with a high propensity to convert based on their level of interest in a product or service. Fortunately, intent data has become a mainstay among business analytics to do just that.

Intent Data 64

Intent Data Intent Top of Funnel Ideal Customer Profiles 64

Martech

DECEMBER 15, 2021

All of these different marketing efforts also generate a wide range of signals from buyers, and the challenge is to measure them accurately and place them within an account-based framework. Buyer intent signals.

Intent 93

Intent Intent Signal Campaigns Zoominfo 93

SalesIntel

JANUARY 21, 2022

” Enter Buyer Intent data. Buyer Intent data provides unprecedented insight into your prospects’ behavior by tracing intent signals across the web. Combining prospect signals with Buyer Intent data gives a sharper bird’s eye view to assist the organization in harnessing consumer insights.

Intent Data 98

Intent Data Sales Cycle Lead Ranking Lead Scoring 98

Zoominfo

FEBRUARY 12, 2024

The following are some examples of top revenue intelligence tools that use data to enable better business decisions: ZoomInfo : A comprehensive provider of revenue intelligence solutions, including call recording and analysis, cutting-edge buyer intent signals, and highly accurate B2B data that powers sophisticated, AI-fueled models and apps.

Work Management 130

Work Management Marketing Management Tools Lead Ranking 130

Only B2B

FEBRUARY 28, 2024

Intent Data: Demystifying the Power: It’s the power of intent data, the paintbrush that helps you paint a clearer picture of your potential customers. It goes beyond traditional lead generation methods, capturing online behavior signals that reveal a company’s buying intent.

Intent Data 71

Intent Data Intent Intent Signal Sales Qualified Leads 71

Zoominfo

NOVEMBER 24, 2020

The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike. Because intent data allows companies to, as they say, “strike while the iron is hot.” Many companies these days offer B2B intent data, but, as you can probably guess, not all intent data is created equal.

Intent Data 130

Intent Data Intent Intent Signal Marketing Analytics Tools 130

SalesIntel

APRIL 15, 2024

This also allows B2B enterprises to be more selective and invest more resources in acquiring each lead, ensuring they align well with the company’s objectives. Providing educational content can also increase brand awareness and engage potential buyers. Suppose you run a software development company.

Enterprise Management 52

Enterprise Management Ideal Customer Profiles Marketing Management Top of Funnel 52

SalesIntel

APRIL 15, 2024

This also allows B2B enterprises to be more selective and invest more resources in acquiring each lead, ensuring they align well with the company’s objectives. Providing educational content can also increase brand awareness and engage potential buyers. Suppose you run a software development company.

Enterprise Management 52

Enterprise Management Ideal Customer Profiles Marketing Management Top of Funnel 52

Martech

MARCH 2, 2022

No sitting around waiting for intent signals. So, why isn’t intent data enough? Intent data isn’t a lead, nor are most intent signals actionable for sales/marketing teams. Often, intent data comes in at the account level and not the contact level, making it challenging to action. Additionally, 4.3

Top of Funnel 112

Top of Funnel Activities Intent Signal Advertising Channels 112

Zoominfo

OCTOBER 5, 2021

Scenario With website visitor insight software, you can turn anonymous, high-value visits to your website into known accounts with strong first-party buyer intent signals. With this intelligence, you can run targeted or account-based campaigns to the buying groups at that company.

Marketing Websites 100

Marketing Websites Marketing Automation Services Intent Signal Buyer Intent 100

Only B2B

AUGUST 21, 2023

Must Read: Intent Data: A Game-Changer for B2B Event Marketing Virtual Prospecting with Intent Data: Fueling B2B Engagement Understanding Virtual Prospecting with Intent Data Virtual prospecting involves using digital channels to identify and engage with potential B2B buyers.

Intent Data 62

Intent Data Intent Intent Signal Account Based Marketing 62

Martech

OCTOBER 28, 2021

“Basically, intent data allows marketing and sales teams to focus on the accounts that are in the market for a product or solution,” said Dan Tabaran, CMO of account-based advertising company N.Rich, in his recent MarTech presentation. Understanding buyer intent. Define the intent data.

Top of Funnel 113

Top of Funnel Account Based Marketing Ideal Customer Profiles Generation 113

Zoominfo

AUGUST 16, 2021

Selling points and promises aside, without fully understanding their prospects, companies can amass all the data in the world without actually using it to its full potential. If you’re an information security vendor, for instance, you can track what companies are doing more research on cybersecurity or fraud prevention.

Intent Data 130

Intent Data Intent Zoominfo Buyer Intent 130

Zoominfo

DECEMBER 16, 2020

While COVID-19 testing garnered strong attention from companies, health screenings roared ahead in interest from September to November, suggesting that this less costly measure may prove more popular for employers, according to data from ZoomInfo. Meanwhile, a medium-sized company might spend $50,000 a month for the same testing.

Zoominfo 162

Zoominfo Intent Signal Business Buyer Intent 162