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Top 9 Data Analytics Tools for Smarter Marketing Decisions

Outgrow

Top 9 Data Analytics Tools for Smarter Marketing Decisions In every business, it’s important to understand data to make smart choices. However, knowing which tool is ideal for your business is difficult. These are software or platforms designed for the collection, processing, analysis, and visualization of data.

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Top 9 Data Analytics Tools for Smarter Marketing Decisions

Outgrow

Top 9 Data Analytics Tools for Smarter Marketing Decisions In every business, it’s important to understand data to make smart choices. However, knowing which tool is ideal for your business is difficult. These are software or platforms designed for the collection, processing, analysis, and visualization of data.

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What is N testing? (In 100 Words or Less)

Hubspot

Now, you might be wondering, "How does this differ from multivariate testing?". Multivariate testing is usually more comprehensive than A/B/n tests. For example, an A/B/n test will test one element of a web page, while a multivariate test will test multiple variables at once. It's a good question.

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A/B Testing Statistics: Why Statistics Matter in Experimentation

Convert

While a platform like Convert Experiences can take care of all the statistical measuring, reasoning, and analysis for you, having a basic understanding of some statistical terms will certainly help you. Sample and Population: Using all of your website’s traffic for A/B testing would, in theory, give you a general idea of your population.

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Best Google Optimize Alternatives When It’s Time to Make a Change

Convert

Apart from A/B testing, you can also run redirect, personalization, multivariate, and banner tests on Google Optimize (GO). Why Do Agencies & Businesses Invest in Google Optimize? Even with those limitations ( and other reasons ), GO is still a tool of choice for some agencies and businesses. And rightfully so.

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How to use Instagram for B2B marketing in 2020

Valasys

For long people have been arguing of leveraging the social media marketing platform for B2B marketing & some still aren’t sure if Instagram is for B2B businesses. Furthermore, according to a report by HubSpot 71% of the users’ businesses utilize Instagram & according to foundationin.co, 80% of the users follow a business on Instagram.

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Genoo Adds SEO To Web Site Management and Marketing Automation

Customer Experience Matrix

I had an earful last week from Genoo president Kim Albee, who told me that I’ve misclassified her target customers as “micro businesses” (under $5 million revenue) for the past two years. The main cause of my misunderstanding was Genoo’s starting price of $199 per month, which is below any small or mid-size business system.