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Biznology

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Are you a social media marketing hunter?

Biznology

This is the next in the series, including Are you a social media forager? and Are you a social media marketing trapper? If your company is large enough to have a burn rate, a marketing budget, and a staff — if you have quite a big nut to crack every month — you’ll need to not rely solely on word of mouth.

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I’m Here Because I Am As Good As You

Biznology

“…Allies need to not only offer the emotional support of mentoring but also be intentional about identifying opportunities for sponsorship and using our social capital to lift up those who might otherwise go unnoticed. ’ The HBR Interview with Ursula Burns [the former CEO of Xerox].” Sponsor Them.

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Compassion and Accountability Aren’t Mutually Exclusive

Biznology

He presents his approach, framework and analysis re: the impact on care and survival rates for Medicare patients who experienced emergent cardiac events on the days of major marathons in the US (and how altered routes to hospitals and time lags in getting to them played out). He said: Keep it burning. Carse, Finite and Infinite Games.

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Data Driven Sales 2.0

Biznology

This decrease in call rates/day is primarily caused by prospects and customers not wanting or willing to see sales people – “can you send me an email on that”. Regardless if it’s from data compilers, list companies, social media or directly from the prospects and customers the deluge of data is upon us. Like this post?

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1 Billion Facebook Users in 2012? Not So Fast

Biznology

That means that the social media giant needs to grow by 25% before the end of 2012 in order to hit the 1 billion mark. Large countries don’t see Facebook as their social network of choice – Where could huge growth come from for Facebook? The only trouble is that neither country is giving Facebook its social media crown.

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The bloggers are the victims of bad blogger outreach

Biznology

The mistake of belittling bloggers and hoping they’ll jump at any opportunity to interview someone from your company or give away a small gift to their audience is rampant, and it occurs even within successful PR firms that were launched after the “social era” had already begun.

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Facebook paid sponsored content will meet you only halfway

Biznology

If being a dick is your shtick, then own it — but if you’re just doing it for attention, you’ll eventually burn people out and drive them away. Would You Pay Facebook For Sponsored Posts To Dramatically Up Your “Like” Rate? If you rely on acerbic, you’d better be cooking with gas. Related articles.