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The New Rules of Social Marketing and PR

Convince & Convert

Who would have thought getting fired from a major real-time information company would lead to a hugely successful career in marketing? David’s marketing insights helped transform one of his books into a staple of the marketing canon. How newsjacking can lead to more sales and a growing business. In This Episode.

PR 317
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Are Face-to-face Customer Meetings going out of style?

Jifflenow

Virtual meetings let the other person off the hook to wander through cyberspace, fix a coffee, even read a book as they program Alexa to keep saying “uh-huh and got that’. Why in the internet era, it still makes sense to travel to B2B meetings. This is especially true with business to business (B2B) engagements.

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The 2019 Video in Business Award Winners

Vidyard

Skyping in space. “ Skyping in Space ” by NetMotion Wireless is the ultimate example of show don’t tell storytelling by a B2B brand. They strapped an iPad and some GoPro cameras to a weather balloon, let it loose, performed a Skype video call all the way in space, and documented the story in an amazing video.

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The 2019 Video in Business Award Winners

Vidyard

Skyping in space. Winner: NetMotion Software Runners-Up: Uberflip, Genesys Honorable Mentions: Confirmit, SmartBug Media “ Skyping in Space ” by NetMotion Software is the ultimate example of show don’t tell storytelling by a B2B brand. Do they end up Skyping with alien lifeforms? Contents 1. How far will it go?

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Sales Pipeline Radio, Episode 207: Q & A with Mike Schultz @mike_schultz

Heinz Marketing

and author of multiple best-selling books. and author of multiple best-selling books. His new book coming July 2020, Virtual Selling , is available for preorder, along with other books, Rainmaking Conversations , Insight Selling. By Matt Heinz , President of Heinz Marketing. Managing yourself. Managing meetings.

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The 2019 Video in Business Award Winners

Vidyard

Skyping in space. “ Skyping in Space ” by NetMotion Software is the ultimate example of show don’t tell storytelling by a B2B brand. They strapped an iPad and some GoPro cameras to a weather balloon, let it loose, performed a Skype video call all the way in space, and documented the story in an amazing video.

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The Best Types of Market Research for Professional Services Firms

Hinge Marketing

In this post I’ll cover the various types of market research available to you. Types of Market Research. Secondary research. This is the type of research that involves searching out information that is already available. Someone else has conducted a study, and you are simply using their results. Other times it must be purchased. Survey research.