B2B Marketing Traction

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B2B Blogging – 8 Ways to Promote Your Blog

B2B Marketing Traction

Engage with other bloggers by commenting on their blogs and other social media. Invite guest bloggers to write posts on your blog. Invite guest bloggers to write posts on your blog. Write blog posts that include long lists (known to increase traffic) – e.g. 50 Tips; 101 Links; 100 Ways… 8. and Scoop.it.

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B2B Marketing Survey Says Email and Twitter Work

B2B Marketing Traction

A recent survey of traffic to the websites of small to medium-sized business (SMB) provides some interesting insight into what works and what doesn’t for online marketing. As usual, I have to provide information about the source of the survey, which few bloggers ever do.

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9 Must-Have Basic Business Blog Features

B2B Marketing Traction

Most blog platforms such as WordPress and Blogger include this. Optional - A unique URL that matches the blog name ( you can host the blog right on your website which drives more traffic). What do other bloggers think about this list? Commenting. Optional - Ways to follow, connect to or contact the author.

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Why Google Doesn’t Like Your Flat Website

B2B Marketing Traction

Or, have you been poaching topics and concepts from other bloggers? We marketers love tracking website traffic and our offline marketing. So that content you want to re-purpose, yet not take the time to really re-do it? Think again. It’s time to get original. Another way websites are flat is in terms of architecture.

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4 Keys to Building Trust with Inbound Marketing

B2B Marketing Traction

First you have to get known online through social media and traffic to your website. I read other blogs in the B2B marketing space, and I see posts with the same image, same words in the title and body as other – some very well known – bloggers’ posts again and again. So, how do you get to trust online?

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Why Lack of Strategy Will Kill Your B2B Blog

B2B Marketing Traction

Blogging drives traffic to websites and generates leads. If You Have Multiple Bloggers. So, hey, let’s jump in and do this. To succeed in blogging (and in the bigger universe of content marketing), you need a strategy. Strategy is even more important when you have multiple people blogging.

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How to Blog: What Blog Categories Should I Create?

B2B Marketing Traction

I learned from two bloggers at the Marketing Profs conference in Boston in 2009 – Beth Harte and Jay Baer. I get a lot of traffic on my site for one sheet blog posts, so another category – One Sheets – was created. Blog Post Categories Should Mirror Your Products and Services.