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5 Smart Marketing Strategies for Niche Businesses

Convince & Convert

Here’s where the power of experience comes into play again: Why not team up with experts to spread awareness and showcase your business’ unique selling point? Ride-sharing app Sidecar did this in 2014 when they partnered with famous bloggers to create a one-of-a-kind experience for their customers.

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Marketing with Videos: What’s Wrong with the Script?

Writing on the Web

I was shocked to read some sample scripts for video commercials being filmed at the studios of iMotionVideo last week in Orlando. The iMotionVideo service allows businesses to write and submit their video scripts, then they format and use actors or voice-overs to turn your script into great video commercials. They try to say too much.

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Break Free B2B Marketing: Sofia O’Malley of Dell Outlet on Creating a Global B2B & B2C Marketing Team

Top Rank Marketing

Your target audience includes the following: Small business owners. Lifestyle bloggers. Stay tuned to the TopRank Marketing Blog and subscribe to our YouTube channel for more Break Free B2B interviews. Here's a sample of the series so far: Break Free B2B Marketing: Julie Brown on Proving the EBIT of Your Marketing.

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How to Become a Stellar Guest Blogger

Online Marketing Institute

This post is meant to outline the “ quality &# approach to guest blogging where: Linking (and keywords in the links) is not the most important thing What matters is networking with niche bloggers and influencers as well as building a positive brand image So read on if you are serious about guest blogging… 1.

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24 Optin Ideas to Supercharge Your Email List

Optinmonster

Optin Ideas for Bloggers. Optin Ideas for Small Businesses. Optin Ideas for Bloggers. Our next category is optin ideas for bloggers. Bloggers can make money from paid products or through ad and affiliate revenue. Here are our favorite optin ideas for bloggers: 5. Optin Ideas for Small Businesses.

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The Nine Best Reputation Management, RSS, and Social Search Tools

Webbiquity

Here are nine of the best tools for monitoring your brand, key topics, influential bloggers, focused news sites, and obscure social media networks. Manage, monitor, and track your name, business or brand’s online reputation across online reviews, business listings, and social media to improve customer service and encourage advocacy.

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The 15 Best Content Distribution and Amplification Tools

Webbiquity

Sample review: “LinkedIn Pulse is a mobile app that pushes news feed of your selected topic to your device. A place to tell stories that happen to relate to business, as well as share ideas and concepts with emotional resonance. Sample review: “You can re-purpose some of your best content for Medium.com. ” — BuzzBlogger.