Biznology

DECEMBER 3, 2013

I am hereby making the jump from humans to robots for all my blogger research. In the last decade I have seen social media marketing and digital PR mature as a practice, I have seen social media metrics and analytics evolve by leaps-and-bounds. I was comparing them to the cost of hiring a team of people to do all of the work by hand.

Blogger 80

Blogger Outreach Work Management Campaigns 80

Onalytica B2B

MARCH 23, 2017

Influencer marketing or influencer relations are not yet mainstream roles in their own right, as they are still maturing disciplines, so there is inevitably a land grab within organizations as to who is leading or owning influencer outreach. The relationship between influencer marketing and PR.

PR 244

PR Marketing Management Outreach Lead Ranking 244

Webbiquity

DECEMBER 6, 2010

Social media and PR would seem to be natural allies. So why do corporate PR and social media efforts so often appear disconnected and out of sync? To be sure, some agencies and companies get it, and do an effective job integrating social media and PR efforts. The social media release is used for blogger outreach.

PR 100

PR Social Media Media Blogger 100

Biznology

OCTOBER 11, 2011

Last week, I talked about using the long tail of blogger outreach –the idea that you can’t pin your hopes for most public relations efforts on only the A-list bloggers. For blogger outreach to work, over and over, you need to be endlessly generous and endlessly appreciative.

Blogger 80

Blogger Long Tail Marketing Outreach PR 80

Biznology

SEPTEMBER 13, 2011

Unlike a few years ago, today everyone at least pays lip service to reaching out to bloggers the same we PR people have always reached out to mainstream media. But I am still surprised that many companies don’t do blogger outreach, even today. Simply put, blogger outreach is scary.

Blogger 80

Blogger Outreach Marketing Analytics Tools Paid Search Agency 80

Biznology

SEPTEMBER 20, 2011

Last week, I talked about how blogger outreach is scary , and I talked about why this fear exists for most people before they start talking to bloggers. In the five years that we’ve been reaching out to bloggers, we’ve learned just as much about how NOT to pitch as we’ve learned about the right ways.

Blogger 80

Blogger Outreach Advertising Agencies Wikipedia 80

Sharpspring

OCTOBER 11, 2021

Maybe a news article picked up on some charitable actions your company has done, or a blogger had a bad experience and decided to write about it. Empower Your PR Strategy with Social Listening. Answering those questions on a regular basis will help you on many levels apart from generating PR opportunities.

Social Marketing 125

Social Marketing Marketing Strategy Marketing & Strategy Paid Search Agency 125

Marketing Craftmanship

SEPTEMBER 22, 2012

The practice of requiring journalists to submit on-the-record quotes for approval by a source in advance of publication has long been a sore point between the media and the PR profession. If the reporter objects, and you still agree to conduct the interview, then your organization deserves whatever misquotes or misrepresentation may occur.

PR 100

PR Media Press Blogger 100

Biznology

OCTOBER 17, 2017

Micro-influencer marketing is one of the services that sets my agency, Gerris Corp , apart from other Digital PR firms. This results in hundreds of positive ratings, reviews, posts, and social media shares about your brand, and algorithms take notice organically boosting your rankings and your SEO rankings on Google. John Heywood.

Advertising Agencies 150

Advertising Agencies Paid Search Agency Long Tail Marketing Blogger 150

Outgrow

DECEMBER 20, 2022

PR credibility vs social media credibility. Organic ways of gaining media coverage. EPISODE 092: Integrating PR Into Your Marketing Strategy for a Successful 2023. But potentially with PR and press releases, you can do that if your message is newsworthy and spot on. Role of Press Releases in ranking higher in SERPs.

PR 52

PR Marketing & Strategy Paid Search Agency Marketing Strategy 52

Biznology

MAY 2, 2017

The good old fashioned PR pitch to the good old-fashioned, scruffy, died-in-the-wool, bourbon soused, reporter. was endlessly generous with the hundreds of bloggers who responded to our outreach of thousands. Yes, you heard me right, we pitch thousands of bloggers in search of the perfect match. That’s not over.

Advertising Agencies 196

Advertising Agencies Paid Search Agency Media Long Tail Marketing 196

Biznology

SEPTEMBER 27, 2011

So last week, I told you how NOT to pitch a blogger in your PR outreach, so it raises the pregnant question of what exactly should you do? But because we so so many people who are afraid of blogger outreach, due to the scary situation that others have blundered into, I wanted to walk through our process to show you how it’s done.

Blogger 80

Blogger Outreach Wikipedia PR 80

Webbiquity

NOVEMBER 8, 2011

Vocus and Cision are both powerful and popular PR monitoring and management systems. Both provide PR and social media professionals with extensive capabilities for tracking and growing media coverage of their organizations or clients. Ability to monitor media coverage and brand mentions across a very wide range of sources.

Work Management 100

Work Management Marketing Management PR Tools 100

Biznology

FEBRUARY 13, 2018

” Companies, brands, associations, and organizations are not separating out social media from influencer engagement. Rarely, if ever, does engagement happen purely organically without the help of some olly olly oxen free ! there was Abraham Harrison , my first digital PR agency. 50’s a fail. Before Gerr.is

Social Media 216

Social Media Social Marketing Marketing Strategy Marketing & Strategy 216

Sword and the Script | B2B

OCTOBER 13, 2020

Nearly 80% of the 1,279 bloggers in the 7 th annual Orbit Media blogger survey say blogging drives some marketing results – and 25% say it draws “strong marketing results.” But here’s the insight: bloggers who write longer posts are also more likely to report strong marketing results. click image for higher resolution) 3.

Paid Content 96

Paid Content Studies B2B Marketing Blogger 96

Martech

NOVEMBER 29, 2021

Link-building outreach platforms will help you to find relevant bloggers & websites that you can email and connect with to try and earn a backlink. Recommended Group: B2B Bloggers Boost Group. If you were looking to build links to your website about pets, you’d be better off finding a group that various pet bloggers reside in.

Link Building 104

Link Building Work Management Marketing Management Service 104

Webbiquity

MARCH 8, 2018

While landing a celebrity to wear or promote your product was once the PR scoop of the century, today the rising profiles of social media influencers have made reaching wider audiences much more accessible. They reached out to bloggers who have strong Twitter and Facebook followings, and whose blogs contextually fit their campaign.

Top of Funnel 224

Top of Funnel Blogger Multi-Channel Marketing Funnels 224

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40

GreenRope

FEBRUARY 1, 2016

5 ways PR pros can use CRM. Especially in PR, success is earned from the relationships you keep. Especially in PR, success is earned from the relationships you keep. I used to work in PR, and I’ve never seen so many spreadsheets and sticky notes. Analytics like these are a goldmine for PR pros!

PR 40

PR CRM Public Relations Blogger 40