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5 Reputation Management Lessons from Prince, Dell and Beyond

Convince & Convert

When Prince tried to shut down three united, fan-generated sites to protect copyrighted material, fans dug in their heels. Publish a co-joining statement on their blog or website. What if a more influential blogger or a journalist reads a small site and picks up the story? Prince Hears No Evil? All rights reserved.

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IBM Social Computing Guidelines

Buzz Marketing for Technology

These guidelines aimed to provide helpful, practical advice—and also to protect both IBM bloggers and IBM itself, as the company sought to embrace the blogosphere. IBMers are personally responsible for the content they publish on blogs, wikis or any other form of user-generated media. And write in the first person.

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How to Use a B2B Blog to Win Customers and Influence Prospects

Industrial Marketing Today

This timeless classic, one of the first bestselling self-help books published in 1937 and sold over 15 million copies globally is still relevant today. It is a balancing act between making your B2B blog too narrow in focus and standing out from the crowded field of bloggers. I say you need both.

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How Lack of Marketing Content Can Derail Your Website Redesign Project

Industrial Marketing Today

In the words of Jeffrey Zeldman , the renowned web designer, blogger, independent publisher and the king of Web standards according to Business Week, “Content precedes design. How hard can it be to write some words? Copyright © 2010 Tiecas, Inc. Design in the absence of content is not design, it’s decoration.”

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90 Tips to Make Your Blog Rock

Online Marketing Institute

Sometimes we need to find that inspiration to write that next post or optimize the blog so that maybe one day you will be able to monetize your expertise and content and retire to the Bahamas. Write about industry News – whats happening this week, this month 2. Publish content on what not to do! 90 Tips To Make Your Blog Rock 1.

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Personal Knowledge Management - Pollard

Buzz Marketing for Technology

< £ Salon Bloggers & > November 23, 2005. -->. Have these coordinators create, maintain and publish Canvassing Lists (e-mail groups) with e-mail, IM, phone and other contact information for the people in these subject matter networks, so that anyone in the firm who wants to canvass people in a network can do so with one click.

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How to Save the World - PKM An Update

Buzz Marketing for Technology

< £ Salon Bloggers & > November 23, 2005. -->. Have these coordinators create, maintain and publish Canvassing Lists (e-mail groups) with e-mail, IM, phone and other contact information for the people in these subject matter networks, so that anyone in the firm who wants to canvass people in a network can do so with one click.