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Report: Blogs Are An Important Part Of The Marketing Mix

Marketing Insider Group

And even though bloggers stated feeling that they aren’t treated with the same respect as traditional media representatives, it’s the buyers who had the final say. From 7,205 bloggers, the survey reports that 81% have been blogging for more than 2 years, two thirds of bloggers are male, and 65% are age 18-44 years old.

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14 B2B Blogging Best Practices from Creation to Promotion

KoMarketing Associates

Blogging has emerged and remains a critical component of B2B content marketing strategies across all industries. While I could ramble on about the importance of blogging within the B2B marketing mix, take a look at these statistics that put its adoption and effectiveness into perspective. Blog Post Optimization.

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Anyone with a New Idea is a Crank Until the Idea Succeeds

Webbiquity

Although the framework has been for the most part enthusiastically embraced (and dozens of people have downloaded the framework white paper ), a few people on Twitter questioned the need for a “new” marketing concept. Content Marketing. Image credit: Ajax Union.

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Top Takeaways From Blogwell Philly 2010

Marketing Insider Group

This was my first effort as a “Live-Blogger&# and I hope the speakers feel that I captured their presentations well. I was truly impressed with the quality of the presenters and their content. Coming away from the event, I wanted to share some of my top takeaways from the amazing experience. Identify your influencers.

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Life Is Short!

Marketing Insider Group

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy August 19, 2010 2 Subscribe Life Is Short! A blogger never takes vacation.

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4 Ways to Stand Out from B2B Competitors Using Digital Marketing

Marketing Insider Group

If you’re not sure how to make your brand stand out, see what kinds of marketing tactics other B2B marketing professionals saw success with this year in our 2021 B2B Marketing Mix Report. Then, keep reading to learn about 4 ways can use digital marketing to stand out. It’s a win-win.

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How to Leverage the 5 Stages of the Customer Buying Cycle for More Sales

Hubspot

Matt serves as the chief blogger for Volusion’s Ecommerce Blog , and you can follow Volusion on Twitter @volusion. Let’s face it – there are tons of marketing tactics that boost conversions. Create Targeted Content for Each Stage. The next step is to create content that moves customers closer to purchase.