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Advice to Steve, a Down-and-Almost-Out Sales Manager: Telemarket Old Leads First!

ViewPoint

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. During a breakfast meeting with Steve last week, he got right down to business. The salespeople praised the “new” leads. Man we are hurting.

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Status quo, you know, is Latin for 'the mess we're in.'

ViewPoint

Now marketing and sales know what a qualified lead is versus an uqualified prospect. Business reply devices. Telemarketing scripts. Make a decision for lead distribution. James is a regular guest blogger with ViewPoint. Standardize the qualification questions. Landing pages. Contact us forms.

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Taking away a salesperson’s excuses!

ViewPoint

I think I have heard all the excuses for not following up on sales leads. The business philosopher, Jim Rohn said, "If you really want to do something, you’ll find a way. Salespeople have said to me that they will follow-up on sales leads: If there is a phone number. If you don’t, you’ll find an excuse.".

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How many inquires does it take to make quota?

ViewPoint

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. Let’s say you ask the sales manager for the following, and she gives you: Quota this year: $7,500,000 in new business.

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PowerViews with Carlos Hidalgo: A Holistic Approach to Driving the Demand Process

ViewPoint

Carlos is a recognized thought leader in B2B marketing and known for his keen insights on the development and implementation of lead management processes, as well as marketing automation. He is a frequent speaker, blogger and contributor to many B2B marketing publications. That also includes common metrics and objectives.”.

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B2B Lead Generation Blog: How a Blog Turns Into a Book Deal: The Story of my book, Lead Generation for the Complex Sale

markempa

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

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B2B Lead Generation Blog: Off-Topic: On Selling Ideas in 1776

markempa

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0