Convince & Convert

SEPTEMBER 21, 2010

Then this is the blog post for you. I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. I’ve forwarded your blog to him. Cheers! -= Park Howell´s last blog. Social Media 101 Explained by the Best Fishing Analogy EVER =-.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Choozle

MARCH 22, 2022

To help agency executives understand how to use programmatic advertising more effectively in client media plans, Choozle has identified seven pillars of programmatic success.

Allocation 71

Allocation Advertising Agencies Paid Search Agency Planning 71

NuSpark Consulting

JUNE 1, 2018

Much has been written about the top and bottom of the sales funnel, but your mid-funnel content marketing is also critically important to the demand generation process. Identifying the mid-funnel process is different for every company and product. What Mid-Funnel Content Is. Mapping Mid-Funnel in the Buyer’s Journey.

Top of Funnel 100

Top of Funnel Buyer's Journey Marketing Funnels Demand Generation Agencies 100

NuSpark Consulting

JULY 13, 2017

Programmatic display helps you “automate” the advertising process by using artificial intelligence (AI) to target specific audiences and market segments with suitable ads during their browsing. Media Planning and Buying. Understanding Programmatic Display. These statistics show growth of 25 percent since 2015.

Display 173

Display Advertisements Advertising Marketing AI 173

ScanmarQED

MARCH 23, 2022

You can get a more detailed understanding of the benefits of nested models from our blog post "How Brand Health metrics can improve your Marketing Mix Modeling". With strataQED we have simplified the process so that you can use a complex set of models within one practical planning tool?.

Lead Ranking 98

Lead Ranking Allocation Forecasting Top of Funnel 98

Convince & Convert

AUGUST 19, 2010

The contents of this form are scanned by the Western River team, and are then posted (usually within minutes) to the company’s blog , which resides on the Compendium software. Compendium is a uniquely powerful blogging platform because it creates separate, “compended&# blogs for each keyword. That’s it.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

APRIL 14, 2015

” So I assume you’ve heard from nearly every content marketing blog out there how to do the right things. For example, here are some things effective blog editors do: You plan awesome content. Here’s exactly how you—and your team—will be super successful with an agile blog planning process.

Efficiency 161

Efficiency Planning Process Work Management 161

Convince & Convert

MAY 13, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Does Your Blog Have a Long Tail Is Social Media Too Big For Its Britches? Are You Slow Enough to Succeed in Social Media? link] James Ball Very cool Jay.

Social Media 153

Social Media Media Webinar Metrics Marketing & Strategy 153

Convince & Convert

MARCH 4, 2010

Without a statistical measure of your blogging progress, adding content to your blog on a regular basis can be an incredibly lonely proposition. However, even within the business (non cat) blogging arena, there are a wide variety of potential measures to gauge your momentum. Is anyone out there? What’s the Point?

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Convince & Convert

SEPTEMBER 14, 2010

We don’t need sCRM for social media anymore than we needed pCRM for phones, or eCRM for e-mail. Thanks for the insightful blog post. link] Top 5 Inbound Marketing Articles to Start the Week: Social Media Fear » Boston Social Media [.] link] Adam Metz I’ll be transparent here. Im Jay Baer.

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

MAY 4, 2010

I’m delighted to have had the chance to interview technology consultant and author Phil Simon about how technology and social media adoption is changing companies. Check out Phil’s blog too ) Your new book The Next Wave of Technologies deals with how organizations can adopt and adapt to new processes and advances.

Social Media 116

Social Media Enterprise Management Media Webinar Metrics 116

Pam Didner

SEPTEMBER 16, 2020

Social Media. Media Planning. Depending on your role, you can see other ideas in different roles in this blog post. Media Planning. It usually covers people, process, and technology throughout the stages of planning, budgeting, execution, and analysis. VP of Marketing or CMO. Event Marketing.

Sales Management 103

Sales Management Paid Search Agency Top of Funnel Account Based Marketing 103

Convince & Convert

JULY 20, 2010

prepare TV review content about HDTVs for twitter and blog comment distribution). Plan for and Create Content According to Demand Follow traditional content strategy planning steps, informing the effort based on demand and planning for results.

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

Velocity Partners

JUNE 6, 2023

And you can see our strategy and offerings that we have been developing in line with our B2B performance marketing process. This could be a whole blog post in itself. Core media planning: Content doesn’t sit in a silo; it’s not just a case of getting some eyeballs on the piece and hoping for the best. Maybe it will be.

Planning 92

Planning Marketing Analytics Tools Conversion Rate Advertising Agencies 92

Convince & Convert

JULY 15, 2010

Something along the line of “we tried a blog but it wasn’t a success” or “we have a Facebook page, but it isn’t doing anything for our business.” The blog was a failure because posts were not written on a regular basis. I often get an objection when the social elements of the program are introduced. Who’s Doing What?

Social Media 141

Social Media Paid Content Media Act-On 141

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. This blog is great as encouragement and validation for my own endeavors in social media marketing. This blog is great as encouragement and validation for my own endeavors in social media marketing.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

SEPTEMBER 20, 2010

Are there differences between B2B and B2C in social media? Creating and calibrating a social media strategy for any company should follow the same process. First, marketers of all stripes seem to have accepted (for now) that social media in large measure = Facebook, Twitter, Linkedin, YouTube and blogs.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Inbox Insight

NOVEMBER 1, 2021

Keep blog titles within the recommended 40-60 characters and blog content within 1,200-2,000 words. It’s clearly an area on the rise for B2B marketers and therefore the coming year is the ideal time to create ample amounts of content around social media planning, strategy and analytics. In Q2 of 2021, marketers spent 49.9%

Work Management 98

Work Management Marketing Management Template Marketing Automation Services 98

Convince & Convert

JUNE 3, 2010

But if you want the healing process to accelerate, if you really give a damn about how you’re perceived in America, it all starts with just two little words: “I’m Sorry.&# This admission begins the healing process and also gives the story no where to go. Possibly a future blog post in that concept. Look it up.

Social Media 157

Social Media Media PR Webinar Metrics 157

Convince & Convert

SEPTEMBER 21, 2010

I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. First – What are the objectives? What questions are you trying to answer? Competitive analysis: How does your brand stack up to the competition?

Social Media 157

Social Media Media Paid Content Work Management 157

Convince & Convert

APRIL 6, 2010

Your scenario may of course vary, but for illustration purposes let’s assume you have a Twitter account, Facebook fan page, blog, and email newsletter. Test and track content success on Facebook using bit.ly (or number of likes and comments), and add the most effective content pieces to the next rung on the ladder (blog).

Paid Content 145

Paid Content Ad Building Brand Identity Branding 145

Convince & Convert

JULY 28, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Is Starbucks the Most Dangerous Competitor to Facebook? Great list, looks a lot like the discovery we do prior to content planning.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Webbiquity

MAY 17, 2016

The app uses “lanes” to identify columns of where specific tasks or “cards” are in the process of your project, keeping your project organized.” — SmartBug Media. I use it for mapping out different content and blog post types to include in my editorial calendars.” — Online Marketing Institute. Blogging Wizard (Content).

Planning 145

Planning Research Tools Best Practices 145

Convince & Convert

FEBRUARY 15, 2010

Won’t we soon see forms that ask us to choose one or all of these contact methods: Email newsletter Blog (via RSS or email) Twitter Facebook Remember, social media is an ingredient, not an entree. Isn't social media about 2-way communication? That's what I mean when I say uni-directional social media.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

FEBRUARY 5, 2010

I’m a big believer in humanization of your blog (in fact, it’s one of my 11 must-dos for serious bloggers ). link] Tin Hang Liu RT @jaybaer Please Help Me Pick a New Look For My Blog [link] #SMM [link] Adam Sherk Looks like the polling is fairly split right now, which I guess shows that you've got three good variations.

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

SmartBrief - Marketing

AUGUST 24, 2023

As retailers continue to fortify their media ecosystems and influence, growth will depend on how fast they can unlock new in-store marketing tactics, their efforts to earn valuable first-party data and expand off-site, and their ability to standardize their processes and measurement.

Marketing Budget 52

Marketing Budget Budget Programs Advertising Agencies Media 52

Convince & Convert

MARCH 25, 2010

If you have all of your passwords and such handy, the process should take about 5 minutes. Events & ROI The Swix team understands that to understand social media’s true impact, you must track over a lengthy period, while simultaneously accounting for external factors that could skew results disproportionately. Trade show.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

JULY 6, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Tying Together Social Media and Corporate Social Responsibility (..)

Social Media 138

Social Media Media Webinar Metrics Paid Search Agency 138

Convince & Convert

MAY 5, 2010

There are blogs, forums, quizzes, polls, and sisterhoods (micro communities based on women’s life stages like “caregiver&# or “widow wise&# ). Thank you for all of your excellent blog posts about social media Jay. I wish politicians were like SJP. You are obviously a man who walks the walk.

Social Media 126

Social Media Advertising Agencies Paid Search Agency Media 126

Convince & Convert

MARCH 10, 2010

With a comprehensive eBook featuring ideas and opinions from some of the best social media minds, concisely chronicling the state of social media today – and where we’re headed. In re-reading each of these interviews multiple times to create this compilation, the information and insights conveyed in a short format are exceptional.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

MARCH 10, 2015

According to Stonehouse, you can either approach change with an emergent or planned mindset: Emergent: Change is a continuous process. Planned: Change is an intentional attempt to improve. You might have to actually plan to change to get past some uneasiness to make an editorial calendar that really rocks.

Best Practices 160

Best Practices Social Media Work Management Planning 160

Convince & Convert

MAY 11, 2010

Not in a “here’s our FAQ&# way, but in a vigorous, social media way. I recommend answering each question with a dedicated blog post, and a video – at a minimum. Your blog, naturally. Talk it up on Facebook and the blog. Answer Man Once you’ve identified your top six questions, answer them.

FAQ 139

FAQ Top of Funnel Paid Search Agency Social Media 139

Convince & Convert

MARCH 23, 2010

Your blog works exactly the same way. There’s a First Time for Everything New research (pdf) by my clients at Compendium Blogware show that for more than two-thirds of corporate blogs, new visitors comprise more than 80% of total blog traffic. State Indicator – Turns orange when you’re in that section 2.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Digilant

FEBRUARY 28, 2024

Humans can only read, listen to, or watch a limited amount of information as input for our thought processes. Machines, on the other hand, can ingest, process, and implement relevant output at incredible superhuman scale and speed. Then we have to output what we think in concepts and languages that others can understand.

Marketing AI 59

Marketing AI Analytics Paid Search Agency Planning 59

Convince & Convert

APRIL 1, 2010

Social media takes too much time and effort to not use every bit of leverage at your disposal, and creating content and uploading it in just one place is a tragic lack of synergy. Not only chock full o' value, but an imaginative process to ultimately retain the TWolves as a client. Your Web site. Linked from Twitter. At a minimum.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

JUNE 24, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Why D.I.S. link] Kenneth Westling 3 things social marketers can learn from ShamWow [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer.

Social Media 122

Social Media Paid Content Media Webinar Metrics 122