Moz

DECEMBER 27, 2020

2020 was a year like no other, and that’s certainly reflected in the topics covered by the blogs in the list below. We published 170 blog posts this year (including Whiteboard Friday episodes) — not too shabby for a year rife with personal and professional challenges! So without further ado, here are the best Moz Blog posts of 2020.

PageRank 71

PageRank Best Practices Tagging FAQ 71

Brightedge

NOVEMBER 1, 2023

As we focus on search, we can see that AI in search has evolved from the introduction of expert systems (think PageRank in 2010), rules engines, data science, neural networks, and much more! To adapt, I advise focusing on five key areas; Use data to understand user and conversational intent data as the trigger to Generative AI results.

Marketing AI 119

Marketing AI SEO Enterprise Management PageRank 119

Single Grain

JULY 1, 2021

Small-time bloggers are newbie bloggers who're just starting out their blogging journey. Jot down their names and blogs. Every day, dedicate an hour of your time in which you will share their content, comment on their blogs, and also engage them in Facebook groups. Hey [name], My name is [your name] and I blog at [your blog].

PageRank 140

PageRank SEO Marketing Budget Lead Scoring 140

Single Grain

OCTOBER 31, 2023

Domain authority is not a metric that Google uses when compiling their ranking order for the SERPs, but it is a gauge of how well you can expect to perform against your competitors. PageRank assigns a score to each web page based on the number and quality of links pointing to it. Google notices this.

Lead Scoring 98

Lead Scoring Lead Ranking Domain SERP 98

seo.co

OCTOBER 5, 2021

This step may or may not apply to you, depending on what your intentions and goals are in the indexation of your site. ” If you have a long blog title like “how to recover from an embarrassing situation at work,” consider shortening it to “embarrassing-work-situation” as an extension of your URL.

Optimization 98

Optimization SEO CMS Development Lead Scoring 98

seo.co

JANUARY 8, 2022

The high-level view of link building is simple enough; place or earn more links pointing back to your domain so your domain-level and page-level authority grow, at which point you’ll naturally rank higher in search engine results pages (SERPs). But most marketers eventually get stuck. A High-Level Overview of Link Building for SEO.

Link Building 119

Link Building SEO Webinar Metrics Ad Building 119

CoSchedule

AUGUST 1, 2022

Google loves high-quality and valuable content that satisfies the users’ search intent. PA is the score that determines how well a specific page will rank on SERPs. Just like blog posts, there may be existing podcasts in your niche. Many podcasts publish complementary blog posts and may be willing to link to your domain.

Link Building 52

Link Building Ad Building Domain High Quality Lead 52

seo.co

JUNE 8, 2021

The high-level view of link building is simple enough; place or earn more links pointing back to your domain so your domain-level and page-level authority grow, at which point you’ll naturally rank higher in search engine results pages (SERPs). But most marketers eventually get stuck. Make sure your content is relevant.

Link Building 119

Link Building SEO Webinar Metrics Ad Building 119

seo.co

OCTOBER 4, 2020

And everybody clicks on one of the first entries in the search engine results pages (SERPs) they find. For example, you might have example.com and blog.example.com domains to keep your eCommerce platform and blogging platform separate. Everybody does. Wouldn’t it be nice if your site was at the top of that list?

Lead Scoring 111

Lead Scoring Lead Ranking SEO Google 111

Single Grain

FEBRUARY 10, 2020

For instance, you can try out two variations of the title of a blog post over a period of, say, two weeks, to see which one gets a higher click-through rate. Content marketing is not just about creative processes such as writing blog posts. People don’t usually just read an article on your blog and decide to do business with you.

Top of Funnel 130

Top of Funnel Paid Content Lead Ranking Content Marketing 130