ConvertKit

DECEMBER 22, 2021

There were many large changes introduced with this operating system and a few of the major changes were focused on privacy. The change that received the most attention from email senders was the Mail Privacy Protection feature of the Mail app. What is Mail Privacy Protection? You can view past reports here.

Open Rate 107

Open Rate Privacy Protection Deliverability Privacy 107

Litmus

AUGUST 2, 2021

In the first part of our online Ultimate Email Summit , Jessica Raggio (VP of Product Marketing at Litmus) and April Mullen (Director of Brand and Content Marketing at SparkPost) shared their takes on these 2021 email trends to date and predictions for the future of: Agility, adaptability, acceleration. Privacy & trust.

Webinar Metrics 107

Webinar Metrics Privacy Protection Trends Privacy 107

Litmus

FEBRUARY 7, 2023

Welcome to our new monthly blog series where I, your humble Senior Community Evangelist, recap our latest Litmus Talks and note key takeaways (and offer a few thoughts of my own) to occupy your precious brain space. Why is personalization always a trend? There is a cost to getting BIMI set up. Is BIMI worth implementing?

Email Marketing 91

Email Marketing Design Trends Work Management 91

Litmus

JULY 16, 2021

Consumer privacy protection is a huge trend imparting marketing as a whole—and email marketing specifically in the coming months. With Apple Mail Privacy Protection rolling out in September, how we “do email” is changing. Watch the recording here, or read the recap below: What privacy changes are happening?

Webinar Metrics 104

Webinar Metrics Privacy Protection Analytics Privacy 104

DotDigital

NOVEMBER 5, 2021

There were two key changes in the iOS 15 update, Mail Privacy Protection and Hide My Email. Mail Privacy Protection allows iOS 15 users to load email content privately, and not reveal their IP address. The post Don’t be scared of iOS 15 appeared first on dotdigital blog. What’s changed? How can I adapt? .

Privacy Protection 52

Privacy Protection Privacy Work Management Opt-out 52

Scoop.it

FEBRUARY 28, 2023

In the coming years, we will witness some new trends entering the world of email marketing. If you are wondering about the trends that will pick up pace in 2023 , you are at the right place. Moreover, it enhances email deliverability and sender reputation. Here’s how Wayfair has employed BIMI in their emails.

Email Marketing 96

Email Marketing Trends Lead Ranking Planning 96

Salesforce Marketing Cloud

APRIL 15, 2024

Join the Marketing Trailblazer Community to connect with peers, discover new trends, and gain skills that will set you apart from the competition. While open rates remain a KPI we keep our eyes on, it’s essential to note that it may not always reflect direct subscriber interactions, due to privacy measures.

Webinar Metrics 121

Webinar Metrics Click Rate Open Rate Blast Campaigns 121