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Start Using These Psychological Triggers In Your Copywriting

SmartBug Media

So let’s look at four proven psychological triggers, showing examples of each, and discuss how you can incorporate them into your copywriting and overall marketing. As you age, it becomes less elastic and the production of oil slows down. But as you age, your skin becomes less elastic and the production of oil slows down.

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Should Your Brand Voice Stay the Same Across Social Channels?

Contently

Like the personality of a human, your brand has to retain some elasticity to appeal to different people in different places. For instance, your blog posts may read as professional and enthusiastic, but your Facebook copy promoting each blog post can’t sound exactly like what you post on LinkedIn, Twitter, or Instagram. .

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14 Copywriting Examples From Businesses With Incredible Copywriters

Hubspot

Copywriters. So when we come across companies that are doing it successfully, we think their copywriters deserve a pat on the back (and a raise?). Take a look at some of the companies we think have stellar copywriting , and if you're looking, maybe get some inspiration for your own brand, too. Copywriting Examples.

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ClickInsights: 3 important components that will make a great case study

Ambal's Amusings

ClickInsights is an Expert Interview Series brought to you by Connect the Docs (ClickDocuments blog). Casey Hibbard's blog Stories that Sell. Cindy King's blog CindyKing. Michele Linn's blog Savvy B2B Marketing. Stephanie Tilton's blog Savvy B2B Marketing. Jonathan Kranz's blog Kranzcom. Blog Junta42.

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What Makes Good Copywriting? 6 Characteristics of Top-Notch Copy

Hubspot

Faced with an almost-impossible copywriting task, he rose to the occasion to solve a huge problem for his client, Lucky Strike. It's easy to recognize good copywriting when you see it, but there are actually several characteristics that really separate outstanding writing from the rest of the pack. Want to know them? Indeed, many have.

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Taking Your Team to the SEO Super Bowl

KoMarketing Associates

With Super Bowl weekend upon us, and my elastic-waist jeans* ready for all the delicious food I’m going to eat, I took a moment to reflect on the football season. That may mean hiring a copywriter. Content teams should work to create blog posts for search, articles for the PR team, landing pages for the PPC team, etc.

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30 Women Shaping B2B Tech Marketing

SnapApp

I shipped 4K word guide to kick it off, and featured fresh content every single day on the blog. . . N andini's LinkedIn | B2B Copywriter & Product Marketing Consultant . . As a copywriter, she now focuses specifically on product positioning and messaging. . Nandini Jammi. Jordie Black. Tracey Wallace.