KoMarketing Associates

JANUARY 16, 2014

Blogging has emerged and remains a critical component of B2B content marketing strategies across all industries. Blogging is an effective way for B2B brands to interact with peers, colleagues, or prospects on a daily, weekly, or monthly basis, driving leads and generating brand awareness. . Where will they see this post?

Promotion 120

Promotion Practices B2B Best Practices 120

KoMarketing Associates

JANUARY 8, 2015

Let’s face it, when you’ve been writing for a while, specifically on a blog or website, you start to run out of topics. SERPStat is a free keyword suggestion tool that scrapes Google search results to provide you with keyword suggestions. It happens to the best of us. Namely, answering their questions. and I thought it was brilliant.

Peer-to-peer 120

Peer-to-peer Content Work Management Keywords 120

KoMarketing Associates

MAY 23, 2017

As Heidi Cohen explains, your business can communicate in one of three ways: One-to-One: This is fairly self-explanatory; it’s a targeted conversation that is likely to get a response. Here you’ll learn 15 essential ways that you can be using Twitter to drive marketing results for your B2B business. Identify & Engage Influencers.

Twitter 156

Twitter B2B Marketing B2B Paid Search Agency 156

KoMarketing Associates

JULY 24, 2013

If you are going to write content for the B2B buyer, the most important element directly related to content is accuracy in execution and communication. Even if you have the greatest collection of resources for gathering information, failing to properly interpret or execute communication will set your team back significantly.

SEO 120

SEO Peer-to-peer Ethics B2B 120

KoMarketing Associates

AUGUST 20, 2019

If you think about it, Google didn’t even exist until 1998. In fact, I wrote a blog post that includes how to define your audience and some tools that can help you in the process. Marketing has changed significantly in the past years. Business to Business (B2B) companies have not escaped from the shift in marketing trends.

B2B Marketing 121

B2B Marketing Top of Funnel Planning Work Management 121

KoMarketing Associates

DECEMBER 30, 2014

But our broader online marketing community helps drive our determination for success and provide inspiration to work harder. Here is a look back at some of the articles and blog posts that influenced our team members this past year. Why Content Goes Viral: What Analyzing 100 Million Articles Taught Us. Definitely worth bookmarking.

Online Marketing 120

Online Marketing Peer-to-peer Curation Marketing & Strategy 120

KoMarketing Associates

OCTOBER 31, 2013

Content Marketing Institute Blog. The Content Marketing Institute blog offers B2B content marketers a comprehensive cast of talented authors. Led by Lee Odden , CEO of TopRank Online Marketing, the content marketing section of the TopRank blog has a cache of valuable material for B2B content marketers.

Resources 120

Resources B2B Marketing Peer-to-peer Content Marketing 120