Porch Group Media

JANUARY 29, 2019

In research by The Manifest , almost 70% of businesses use email marketing as part of their campaign strategy. Email marketing has been around for some time and by now, it’s common knowledge that mass spray and pray email blasts do not generally work. eMarketer). Jupiter Research). Personalization and Segmentation.

Email Marketing 60

Email Marketing Marketing & Strategy Marketing Strategy Trends 60

SnapApp

DECEMBER 20, 2018

Do Your Audience Research. In other words, it’s essential to do audience research. In fact, research indicates that successful marketers are 242 percent more likely to report conducting audience research quarterly, whereas 56 percent of elite marketers conduct research once or more per month.

Top of Funnel 85

Top of Funnel Sales Qualified Leads Webinar Metrics B2B 85

Contently

SEPTEMBER 20, 2016

It shouldn’t be surprising, then, that 43 percent of marketers say they have difficulty proving the ROI of their online video ads, according to an eMarketer report. Once they gain recognition and blast their message, they’ll switch to shorter ads on more niche cable channels.

ROI 60

ROI Paid Search Agency Video Marketing Ads 60

Adobe Experience Cloud Blog

APRIL 14, 2016

Author: Jamie Lewis Today’s buyers have unlimited choices, access to a wealth of research, and are being bombarded with countless marketing messages each day. From my experience, many marketing teams still operate in batch and blast mode, sending out a one size fits all message. Not treating your target audience as individuals.

Marketing Automation Services 48

Marketing Automation Services Marketing Automation Automation Planning 48

Ambal's Amusings

FEBRUARY 18, 2010

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Before a B2B company can decide which tactics to use, they need to do some research and develop a strategy for being “findable.” Create a buyer synopsis as I outline in my book, eMarketing Strategies for the Complex Sale. Howard Sewell.

Demand Generation Agencies 100

Demand Generation Agencies Paid Search Agency Emarketing Inbound Marketing 100

Ambal's Amusings

DECEMBER 17, 2009

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! The best way to overcome this deficiency is through continuous listening, research and refinement of marketing programs based on prospect and customer intelligence. Ardath Albee's Tip.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management B2B Thought Leadership 100

WebMarketCentral

SEPTEMBER 15, 2008

Learn these answers and more from this collection of blog posts and articles, some of the best reporting on online research topics so far this year. First Page Listings On Google Even More Important by AccuraCast If you had any doubt about the importance of SEO, these research results should eliminate them. technologies now mainstream?

Marketing Budget 20

Marketing Budget Web 2.0 Research Paid Search Agency 20