Digilant
APRIL 11, 2023
The term advanced TV describes any advertising that occurs before, during, or after a video stream on the internet rather than across over-the-air broadcast TV. Addressable TV: This allows brands to deliver ads to target audiences during broadcast TV, such as cable or free-to-air channels. More personalization.
ClickZ
NOVEMBER 20, 2020
The 1980s introduced VHS, video games, and cable TV. With the market’s entry barriers being lower than ever, the CTV landscape looks like a bonanza for creators and channel owners. The 1950s brought color TV and remote control to life. For CTV/OTT publishers.
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Sprout Social
JULY 16, 2020
Whether for the sake of marketing or simply as a side-project, podcasting has a lower barrier to entry than ever. Similarly, having notes and timestamps is useful for readers who want to skim your episode and don’t have time to listen to the whole broadcast. The good news? Picking your podcast gear. A pair of stereo headphones.
Hubspot
FEBRUARY 3, 2012
Those are the cries of the publishing and broadcast executives. At an event in California this week Kamangar said, “The first wave was the broadcast networks. The second wave was cable networks. One core barrier that is too frequently ignored is the user experience of watching online video compared to watching television.
ClearVoice
MAY 15, 2020
Plus, get further insights on the writing and wisdom needed behind any good video, whether it’s broadcast live or not. Livestreamers need to think about how to keep the livestream interesting, and keep engagement up during the broadcast. The importance of pre-production. Expert: Dominic Ow. Character casting.
Hubspot
MARCH 24, 2015
Back in the day, getting on the radio was an old-school game of gatekeepers and auditions and the barrier to entry was very high. Now, the technology exists for anyone to create their own online "radio station" and broadcast to anyone in the world. We broadcast every Friday morning at 10am Eastern. Broadcasting.
Hubspot
SEPTEMBER 17, 2018
Video experts often credit 24fps with a more “cinematic” look, while 30fps is more common, especially for videos that need to be projected or broadcasted. To create a shotgun mic setup in your office studio, you’ll need a shotgun mic like the Sennheiser ME66 , a shotgun clip , light stand , XLR cable , and Zoom H4N recorder.
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