TV or not TV? That is the question: Insights on World Television Day
ClickZ
NOVEMBER 20, 2020
The 1980s introduced VHS, video games, and cable TV. With the market’s entry barriers being lower than ever, the CTV landscape looks like a bonanza for creators and channel owners. By being a powerful medium, TV has also revolutionized the way brands communicate with customers, offering them a robust shortcut to their target audiences.
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