Hubspot

JUNE 11, 2021

With new video publishing options appearing on social platforms regularly, determining where your content will live is part of the content marketing battle. 35% of respondents said YouTube. If this data has you worried that you're publishing videos on the wrong platforms, take a breath. Data Source.

Social Media 101

Social Media Video Marketing Media Youtube 101

Oktopost

SEPTEMBER 27, 2022

From TV commercials to YouTube ads before videos and Instagram ads on your feed, you probably see numerous marketing videos every day without a second thought. Nothing extraneous here — just real customers talking about your product and the difference it made for them. Why Video Marketing Is Essential for B2B in 2022.

Top of Funnel 118

Top of Funnel Video Marketing B2B Advertising Funnels 118

Sprout Social

MAY 18, 2022

And the truth is, like most social media marketers, we have limited time and bandwidth. They allow us to keep a consistent publishing schedule across 10 platforms, engage with our community as much as possible and carve out time for creative thinking. For example, I manage our engagement networks—Twitter, LinkedIn and Facebook.

Social Media 86

Social Media Media Work Management Personalization 86

Sprout Social

OCTOBER 4, 2022

Even if you already encourage employee advocacy, there are a few common blockers that may stop them from posting, including bandwidth and anxiety. And with Advocacy’s deeper integration with Sprout, you can now compose and publish posts for Advocacy and your brand’s social media channels, all in one place.

Paid Content 81

Paid Content Budget Programs Brand Identity Branding 81

Single Grain

JULY 13, 2023

These templates serve as a starting point, providing you with a foundation to build upon and customize according to your brand’s unique style and message. Let’s say you have a compelling tweet that you want to repurpose as a PDF for a LinkedIn carousel. The beauty of Canva lies in its simplicity and intuitive interface.

Tools 52

Tools Product Content Youtube 52

ClearVoice

SEPTEMBER 25, 2023

Your writing must be concise, informative, and tailored to your audience’s needs, whether you’re publishing blog posts, social media content, email newsletters, or white papers. Take advantage of free resources, like podcasts or YouTube channels, for continuous learning.

Content Marketing 59

Content Marketing Planning Marketing Management Allocation 59

Single Grain

MAY 24, 2021

Video SEO is used to optimize videos on platforms such as YouTube to generate higher views and engagement. Therefore, you should always publish a transcript. Here are some tips to follow to optimize your podcast: Create a unique title and description for each episode you publish. Yes, you can start a podcast on YouTube!

Lead Scoring 98

Lead Scoring Lead Ranking Paid Content SEO 98

EveryoneSocial

SEPTEMBER 25, 2023

Remember all the proclamations that every company would become a publisher or a media company? If you create it (content that loosely matches the keywords), they (the users/potential customers) will come. Linkedin, arguably the most niche of the major social networks, has over 850M registered users. Well, that’s what happened.

Paid Content 69

Paid Content Paid Search Agency Content Marketing Advertising Agencies 69

Webbiquity

JUNE 14, 2011

Social media killed newspapers; anyone can now publish to the world. Make your customer service content searchable, and extend the customer relationship to build loyalty and recommendations. Don’t overlook the value of native searches on LinkedIn, Twitter, YouTube and Technorati.

DemandBase 100

DemandBase Eloqua Marketing Automation Services Work Management 100

Hubspot

APRIL 2, 2024

As to where they take place, social selling efforts might happen in a more public “venue,” like on public accounts on TikTok, Facebook, Instagram, or LinkedIn, but just as often, social selling happens in a DM. If I mess up, it’s part of the charm of being live on LinkedIn and Facebook, and it adds to the “real” factor. Your goals.

Video Marketing 71

Video Marketing Marketing & Strategy Ad Frequency Custom Publishing 71

ClearVoice

MARCH 3, 2019

Create automated features that coincide with your customers’ behavior, and craft webinars that offer value to your clients. Once you’re finished creating the video, RawShorts makes it easy to share via Facebook, YouTube, your landing page, or other venues. Sometimes, you need an image to get your point across to your customers.

Marketing Automation Services 107

Marketing Automation Services Budget Programs Enterprise Management Work Management 107

SnapApp

DECEMBER 5, 2016

If you don’t have the bandwidth to produce more content in-house, you could always consider hiring a team of freelance writers to support these efforts. Because interactive content , a highly engaging form of content, is helping teams gather more audience insight and transform leads into customers. TopRankBlog.

Paid Content 48

Paid Content Stats Marketing Budget Marketing Strategy 48

Hubspot

MARCH 29, 2012

We've all gotten used to the idea of using Twitter, Facebook, and even YouTube for marketing -- even if the platforms aren't always as brand-friendly as they could be. Many marketers have figured out how to generate leads via social media, start discussions with leads and customers, and even venture into the territory of social sales.

Social Networks 28

Social Networks Network Marketing Social Marketing Google 28

Sprout Social

FEBRUARY 8, 2017

For instance, if you have the time and resources to make outstanding videos, then you should definitely have a presence on YouTube so you can share those videos across the networks your audience loves most. If you don’t have the bandwidth for video production, get off of YouTube and don’t feel guilty about not being there.

Social Media 110

Social Media Media Network Marketing Social Networks 110

Convince & Convert

MARCH 24, 2016

With more than 2 millions blog posts published every day, you need a way to make your content stand out. Thus, you published as many articles as you could in the 400 to 600 word range. You can start developing your persona by looking at your existing customers. What are the types of customers that you love having?

Content 166

Content Lead Scoring Lead Ranking Template 166

Martech Advisor

JANUARY 21, 2020

A content management system (CMS) is defined as a software application that enables users to create, edit, publish, and organize website content with little to no programming. With a basic understanding of HTML/CSS, you can tweak these templates and customize them as per your requirements. Let’s dive in!

CMS Development 57

CMS Development Digital Asset Management Enterprise Management Work Management 57

Hubspot

MAY 10, 2012

So this post will break down how you can be successful on the 6 most popular social networks: LinkedIn, Twitter, Facebook, Google+, YouTube, and Pinterest. LinkedIn for B2B Marketers. Did you know that LinkedIn is 277% more effective for lead generation than Facebook and Twitter? 1) Share your presentation slides.

Social Networks 28

Social Networks Network Marketing Paid Content Social Marketing 28

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. 92% said they personally use LinkedIn, versus 56% on Facebook. Social Media Revolution by YouTube. More than 1.5

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Single Grain

JUNE 10, 2021

Ahrefs Content Explorer helps you uncover the top-performing content in your niche with advanced filters like languages, publishing time, traffic value, social shares and number of words. This is a top-notch keyword research tool which searches keywords on a total of 10 search engines, including Google, Yahoo, Bing, Baidu and YouTube.

Marketing Automation Services 94

Marketing Automation Services Paid Content Enterprise Management Tools 94

Single Grain

SEPTEMBER 3, 2019

According to HubSpot’s State of Inbound Marketing study, simply increasing the amount of content you produce leads to greater customer acquisition: 55% of marketers say blog content creation is their top marketing priority. They publish high-performing SEO-driven content, and each blog post is optimized for conversions.

Paid Search Agency 106

Paid Search Agency Paid Content Content Marketing Companies 106