Webbiquity

SEPTEMBER 21, 2010

These technologies include Browse My Stuff (which powers both the B2B Marketing Zone and Social Media Informer ) and Paper.li , which enables users to create custom online “newspapers&# based on a Twitterer and his/her followers, a hashtag subject or a Twitter list. Post on Google Buzz. Share this on del.icio.us.

Aggregators 100

Aggregators Blogger Media Curation 100

Webbiquity

JANUARY 7, 2011

Just 5% of Americans said they were familiar with Twitter in 2008; by the fall of last year, that figure was 87%, and Twitter is now adding 300,000 new users per day. link on Twitter. Post on Google Buzz. Facebook added more than 150 million new users in 2010. Social media will become targetable. Share this on Bebo.

Social Media 100

Social Media Trends Social Marketing Media 100

Buzz Marketing for Technology

MARCH 11, 2010

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Tweet This! Share this on Facebook. Share this on Linkedin.

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Buzz Marketing for Technology

DECEMBER 8, 2010

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? It’s all based on Facebook’s algorithm called EdgeRank. Tweet This!

B2B Marketing 100

B2B Marketing Paid Search Agency Mobile Advertising B2B 100

Buzz Marketing for Technology

SEPTEMBER 22, 2010

I quickly asked my social network if it was worth it and I got a unanimous YES back from my Twitter and Facebook connections. There is a customer service lesson in here for all B2C and B2B Marketers – this is the type of support customers are expecting today on the social web. So I decided to give it a try. Email this to a friend?

Paid Search Agency 100

Paid Search Agency Social Networks Digg Buzz 100

Webbiquity

JUNE 8, 2010

1. Think carefully about your Twitter name. The jury is still out on Facebook’s effectiveness for the B2B market. We’ve got some useful first steps in the booklet on Facebook specifically, as well as additional tips on both LinkedIn and Twitter. Post on Google Buzz. 2. Tweet according to your content strategy.

Social Media 100

Social Media Marketing Automation Services Media Digg 100

Buzz Marketing for Technology

MARCH 18, 2010

But some specialize in social media sources like Twitter, review sites, and even communities; others have the ability to cover offline media such as print, television, and radio. Related posts: Social Media Listening for B2B Marketing One of the biggest challenges for organizations today is managing. Share this on del.icio.us.

Work Management 100

Work Management Social Media Marketing Management Social Marketing 100

Buzz Marketing for Technology

JANUARY 7, 2010

For B2C or B2B Marketers this was a huge revolution. But for B2B Marketing fans I think you need to expand your game around search to start include what I am calling … LinkedIn Search Optimization (LSO). Clearly there is a new practice emerging here, a practice I feel B2B marketers can benefit from if they focus on it.

Search Marketing 100

Search Marketing Linkedin Optimization B2B Marketing 100

Buzz Marketing for Technology

MARCH 9, 2010

The question is – What is the appropriate level of budget to support social media for a B2B company? First was the post on the Media Budget Ratio (MBR) for a B2B company. One question has popped up a few times to I thought it was worthy of some research and comparative analysis to give you a very clear answer. Tweet This!

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

Webbiquity

AUGUST 9, 2010

Measuring the ROI of social media is challenging for several reasons, the most significant of which is the problem of “last click attribution;&# just because a sale or lead “came from&# Twitter or Facebook as the last click doesn’t necessarily mean that site deserves all the credit. Post on Google Buzz. Tweet This!

Social Media 100

Social Media Social Marketing Media Marketing Analytics Tools 100

Webbiquity

JULY 6, 2010

The One Effective Use of Facebook for B2B Marketing. Wondering how the demographics of Twitter, LinkedIn and Facebook users compare? What percentage of consumers and b2b buyers read blogs? Post on Google Buzz. For example, brands no longer control their messages—their customers do. Subscribe to the comments for this post?

RFP 100

RFP Paid Search Agency Advertising Agencies Digg 100

Webbiquity

FEBRUARY 10, 2011

Angela Bowman shares her “clean and simple list of the plugins I use most often on my WordPress sites&# for SEO, feeds, forms, security, Twitter and more. Code to Create Custom Share Buttons for Facebook, Twitter, LinkedIn & Delicious by B2B Online Marketing. Post on Google Buzz. WordPress SEO.

Auto Responder 100

Auto Responder Digg Best Practices RSS 100

Adobe Experience Cloud Blog

MARCH 17, 2011

by Maria Pergolino I know what you’re thinking – the seven ways marketers should be using social will be all about Twitter, Linkedin, Facebook, Digg or Reddit, and YouTube, right? B2B companies must work a little differently to drive their own success in social media , and it goes beyond tweeting or posting.

Social Media 48

Social Media Social Marketing B2B Marketing Lead Scoring 48

Online Marketing Institute

JUNE 25, 2009

Search the realtime web OneRiot: Fuel Your Search - Feed the Pulse Web Video Search Trending Topics: Ed McMahon , World Hunger , Dead Sea , Coma , King of Pop , Thriller , MJ's , P Michael , P Micheal Sort by: Pulse | Realtime Most relevant results: Refresh to see Are B2B Companies Ready for the Real Time Web? Social Medi.

B2B Marketing 40

B2B Marketing Digg Marketing Management Paid Search Agency 40

Buzz Marketing for Technology

FEBRUARY 18, 2010

With over 300 feeds coming into my Google Reader, Twitter alerts popping up all over the place and email coming in by the truck load its easy to feel overloaded fast. Throughout the day I follow toggle between TweetDeck, retweeting good posts and reading new posts on my Google Reader and sharing them (during lunch or after work). Tweet This!

Social Media 100

Social Media Digg Media RSS 100

Webbiquity

JUNE 15, 2010

Certainly b2b marketers, whose appeal is limited to specific niche markets, have always targeted their messages more carefully than have big consumer brands. To cite one specific social medium, it’s not about having the most followers on Twitter , but having the most engaged followers. Post on Google Buzz.

Social Media 100

Social Media Media Marketing Automation Services Budget Programs 100

Buzz Marketing for Technology

SEPTEMBER 29, 2010

They identified around 60 Million conversations (per year) across blogs, microblogs such as Twitter, discussion forums and social networks like Facebook and other enabling technologies such as YouTube, Vimeo and Flickr relating to Energy. Share it on StumbleUpon. Share this on Reddit. Share this on FriendFeed. Technology.

Social Media 100

Social Media Media PR Digg 100

Webbiquity

FEBRUARY 18, 2011

Any business that primarily relies on customers within it’s local geographic area—which includes not just restaurants and dentists but also some types of b2b vendors, such as IT services and of course marketing and PR firms—needs to understand the ins and outs of local search engine optimization (SEO). Post on Google Buzz.

SEO 100

SEO Digg Consulting Social Networks 100

Buzz Marketing for Technology

NOVEMBER 17, 2010

Xbox Support found that people they help on Twitter are far more satisfied than people they help via the call center, not to mention the cost of providing that service is significantly cheaper as well. Social Media Listening for B2B Marketing One of the biggest challenges for organizations today is managing. Share it on StumbleUpon.

Brand Identity 100

Brand Identity Branding Digg Multi-Channel 100

Webbiquity

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 100

Social Media Media Business Paid Search Agency 100

Buzz Marketing for Technology

JUNE 15, 2010

Related posts: Social Media Listening for B2B Marketing One of the biggest challenges for organizations today is managing. How to Choose a Social Media Listening Platform for B2B Marketing In the last post we covered how to create a. Facebook Location Based Services Podcasting Social Media Social Networking Twitter Wiki.

Social Media 100

Social Media Enterprise Management Wiki Social Marketing 100

Buzz Marketing for Technology

NOVEMBER 24, 2010

The dynamic I am pointing out exists for most brands today B2C and B2B brands. 150 million people use Facebook everyday and access it via mobile (more than the entire Twitter registered user base!) Tags: Content Marketing Facebook Inbound Marketing Social Media Social Networking Twitter. Email this to a friend? Tweet This!

User-Generated Content 100

User-Generated Content Digg Generation Brand Identity 100

Webbiquity

AUGUST 5, 2010

On Twitter, shine the spotlight on your blog. Why a Blog Improves Social Media for B2B by My Venture Pad. Post on Google Buzz. On LinkedIn, you want to be all about business. On Facebook, show a little of your personality – the carbon-based life form behind the blog. Blogging Tips: How to Promote and Publicize by Spin Sucks.

Business Blogging 100

Business Blogging Tips PageRank Business 100

Webbiquity

FEBRUARY 1, 2010

Facebook: Who you know; Twitter: What you know by Social Media Today. SEO tips for Facebook and Twitter by iMedia Connection. Eight reasons to monitor social media and a list of tools for doing it by Chris Koch’s B2B Blog. Managing Twitter Accounts for Companies by Ignite Social Media. Daniel Flamberg. Drew Hubbard.

Social Media 100

Social Media Social Marketing Budget Programs Media 100

Adobe Experience Cloud Blog

FEBRUARY 1, 2012

We wanted to share this slide presentation with other B2B companies who were interested in hosting their own Social Media Month, so feel free to download it and customize for your company to use as a foundation. Engaging in Facebook and Twitter conversations. Marketo blogging basics.

Marketo 48

Marketo Digg Training Social Media 48

Buzz Marketing for Technology

JANUARY 14, 2010

Whether you are a CMO’s of a B2C or B2B Marketing team the key in this next decade is sharing and the key to sharing is Content! They spend lots of time building the perfect blog, the perfect Facebook page, the perfect Twitter page but then have no plan for a sustained content creation. And I couldn’t help but agree.

Ad Building 100

Ad Building Brand Identity Branding Digg 100

Online Marketing Institute

OCTOBER 29, 2010

The B2B Social Media Marketing Series is supported by IDG Enterprise. From Starbucks to taco trucks , the use of social tools like Facebook Facebook and Twitter Twitter to spread awareness about a business to customers is widespread because that’s where brands find prospective customers and engage with existing patrons.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Buzz Marketing for Technology

APRIL 8, 2010

Some companies are telling me their volume of social media mentions are getting to high and they are considering automating a response to a Twitter DM. Related posts: Using Content to Build Trust in B2B Marketing In the recent Edelman Trust Barometer report they detail out. I say – don’t do it! You can tell the difference instantly.

Advertising Channels 100

Advertising Channels Digg Paid Search Agency Social Media 100

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 The B2B Social Media Marketing Series is supported by IDG Enterprise. Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Webbiquity

JULY 28, 2010

This isn’t a tactical, do-this-on-Facebook-and-then-that-on-Twitter type of roadmap either, but rather a sequence of exercises to explore, monitor, justify, plan and measure a social media program. Post on Google Buzz. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on Mixx.

Social Media 100

Social Media Social Marketing Planning Media 100

Webbiquity

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. Blogs represent 50%, Facebook 47% and…Twitter scores 41%.”. Post on Google Buzz.

Linkedin 100

Linkedin Tactics Tips Work Management 100

Online Marketing Institute

NOVEMBER 2, 2009

Virtually every b2b buying decision involves some level of research on the web. Based on my own anecdotal research, natural search typically drives at least 40% and average more than half of all unpaid traffic to b2b websites. Share it on StumbleUpon Share this on Technorati Buzz up! Tweet This!

Marketing Budget 40

Marketing Budget Budget Programs Marketing Budget Creation Paid Search Agency 40

Convince & Convert

MARCH 4, 2010

We hear how twitter and the other SM tools will help to get you on top, blah, blah but that only happens so few times. All the best, Ed twitter: @fanfoundry [link] Deepak Dutta "How to Match 10 Key Success Metrics to Your Blogging ", [link] [link] davinabrewer Like ed ranked them below, I don't think they are exclusive.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Several readers asked how B2B companies could take advantage of the tips we shared, and I know that some organizations are still wondering if it even makes sense to try to reach a business audience on Facebook Facebook.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Convince & Convert

SEPTEMBER 21, 2010

Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? includes slides and worksheet) [link to post] – Posted using Chat Catcher [link] DMurrow (Dave Murrow) Twitter Comment RT @jaybaer: Develop a social media strategy in 7 steps. Sessions start October 5.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Buzz Marketing for Technology

JULY 7, 2008

7) I’m not convinced there is a “tipping point&# for social tools (like twitter): Many may disagree on this and likely we’ll end up debating semantics…but here’s my thinking. The social side is interesting when it comes up in B2B or B2C. Television hit a tipping point - but channels (NBC) don’t.

Social Media 100

Social Media Communities Wiki Work Management 100

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. “Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.&# “Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.&# It’s not hard, it’s complicated.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151