Martech
APRIL 7, 2023
Customer indecision is now a leading reason for missing B2B marketing and sales pipeline and revenue targets. But there are things B2B marketers can do to help sales teams and their prospects overcome purchase indecision and win more customers faster. The xx% discount urgency play: “This deal is only good for this quarter.”
Optinmonster
MARCH 19, 2020
That’s the same anticipation that we, as marketers, hope to capture with email countdown timers. It builds a sense of urgency and scarcity. Not only does the timer add some visual movement to your campaign, but it also creates a sense of urgency. And that means some pretty cool results for your marketing campaigns.
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Optinmonster
JUNE 21, 2021
OptinMonster University is a complete online course in digital marketing at a value of $1,997. Though the Basic plan doesn’t integrate natively with every ESP on the market, it works with the major players, like: Constant Contact. But it becomes yours, for FREE, with any OptinMonster subscription. What You Get. What You Get.
Martech Advisor
NOVEMBER 25, 2019
Email marketing is an important tool to attract holiday shoppers with exciting deals. What does this mean for marketers and e-commerce brands? The spike in email marketing associated with Black Friday and Cyber Monday represents a huge opportunity for cyber criminals to send phishing emails to consumers.
CoSchedule
SEPTEMBER 2, 2022
Many marketers focus on high-volume channels like Facebook, TikTok, and Google. This short-sighted approach neglects high-value opportunities like retention marketing. To improve the effectiveness of your marketing efforts, consider fostering customer loyalty with a renewed retention strategy. What Is Retention Marketing?
Optinmonster
APRIL 22, 2021
Email marketing is the most effective way to connect with your audience and turn them into lifelong customers. But first, you need to convince visitors to sign up for your marketing emails. You can even add a countdown timer to create a sense of urgency. Do you want new and improved ways to grow your Shopify email list?
Optinmonster
APRIL 4, 2024
In marketing, a lead is someone interested in your products or services. As with all other forms of marketing, eCommerce lead generation strategies rely on knowing who your audience is and where to find them. This will help you finetune your marketing campaigns and maximize your return on investment (ROI). What is a Lead?
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