Anything Goes Marketing

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Email Tips for the New Year Part I

Anything Goes Marketing

I've finally had the chance to go through a number of email newsletters and reports and I wanted to highlight some interesting email tips. This is also easy to do by examining the search terms from your analytics program. I just realized that I waited too long to blog as I have a bunch of tips saved up. Hope the tips helped!

Tips 100
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A/B Testing E-Marketing Tips

Anything Goes Marketing

Tags: web analytics email marketing B2B e-marketing Marketing Sherpa.

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How do I Generate More Leads from my Website?

Anything Goes Marketing

I hope these tips serve you well and good luck in your lead generation campaigns! Tags: web analytics B2B lead generation webinars / webcasts lead qualification Marketing Sherpa. PS - please let me know if you have any examples that you would like to share.

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Landing Page Strategies and Lead Qualification

Anything Goes Marketing

Here are some quick tips from the experts - Google that is - on how to improve your landing pages. Check out the Top 7 Landing Page Strategies on the Google Analytics blog. I found #4 interesting: "Using qualifying copy".

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Using Blogs as a Lead Generation Tool

Anything Goes Marketing

If you have a good web analytics tool, you should be able to find out which search query they used to get on your site or which website they came from. If your goal is lead generation then these tips should get you there. This requires you to do some work. This helps when crafting these messages. What is the end result?