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20 Online Marketing Tools That Boost Campaign Results

KoMarketing Associates

How we use it : This tool gives our SEO team an opportunity to see how a page will appear in SERPs before hitting “publish.” How we use it : This tool assists our SEO team significantly with creating CTA buttons because it enables us to visually see what the button would look like on the site before pushing it live.

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Seven Expert Search Engine Marketing Guides

Webbiquity

SEM, paid search, PPC) is a powerful complement to SEO and an effective tactic on its own. My Best Advice on Improving Your Google & Yahoo Quality Scores by PPC Hero. Dynamic Landing Pages by PPC Hero. Lessons Learned from 21 Case Studies in Conversion Rate Optimization by The Daily SEO Blog.

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Best Search Engine Marketing Tips of 2009, Part 1

Webbiquity

Khalid Saleh provides helpful tips on how to improve conversion rates such as analyzing your analytics, viewing optimization as a long-term commitment, andstarting optimization during the initial site development process. Aaron interviews Ben and Karl from Conversion Rate Experts (CRE) by SEO Book. Share this on del.icio.us.

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Social Media Marketing Tips from the Experts: Rick Burnes

Webbiquity

His formulas for these are: Helpful web content + blogging tools +SEO +social media = attraction. The cost of inbound marketing (PPC, SEO, email, blogs, social media) is significantly less than the cost of traditional outbound marketing. Rick divided inbound marketing into two areas, “attract&# and “convert.&#

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A Breakdown of All Your Website's Traffic Sources (What Means What?)

Hubspot

Get in good with your analytics ? This is particularly helpful if you're trying to ascertain which web properties are great for co-marketing, SEO partnerships, and guest blogging opportunities. There are sites like StumbleUpon, Digg, Delicious, Squidoo, even HootSuite that might be bucketed under here! 3) Social Media.

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Book Review: Website Optimization

WebMarketCentral

There are still some specialized skills required—it certainly helps to have some background in online marketing, web analytics and HTML coding—though King's clear and concise prose removes a lot of the mystery. Buzz , Digg and Photo.net. "A Though King's SEO guidance is excellent overall, I do take issue with a few of his points.

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics.

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