Biznology

SEPTEMBER 16, 2013

Now, you can use tools such as Tableau for your analytics dashboard. You can license Clarabridge or Lexalytics for your text analytics. Full disclosure again: I helped design the text analytics technology that Converseon spun off as a separate company.] It’s been changing ever since.

Social Media 80

Social Media Marketing Management Media Salesforce.com 80

B2B Marketing Analytics

JUNE 28, 2020

Been part of numerous B2B marketing analytics journeys across various organizations, I have been witnessing how data and analytics have become the core of modern B2B marketing execution. The joys of “marketing influence on the pipeline” keep the world of data analytics exciting!

Conversion Rate 52

Conversion Rate Lead Ranking SQO Marketing Qualified Leads 52

B2B Marketing Analytics

JUNE 28, 2020

Been part of numerous B2B marketing analytics journeys across various organizations, I have been witnessing how data and analytics have become the core of modern B2B marketing execution. The joys of “marketing influence on the pipeline” keep the world of data analytics exciting!

Conversion Rate 52

Conversion Rate Lead Ranking SQO Marketing Qualified Leads 52

Vidyard

MARCH 9, 2017

KITCHENER, Ontario – March 9, 2017 – Vidyard, the leading video platform for business, today announces the latest addition to their growing integration community: SalesLoft, the platform for modern day sales engagement.

Video Marketing 65

Video Marketing Personalization Effectiveness Salesforce.com 65

Customer Experience Matrix

DECEMBER 13, 2012

Marketing automation systems still probably have advantages in analytics and other areas, although it’s hard to generalize. SiteCore does offer the key B2B marketing automation capability to synchronize with CRM products including Salesforce.com and Microsoft Dynamics CRM.

Enterprise Management 120

Enterprise Management Work Management Marketing Management Marketing Automation Services 120

Vidyard

OCTOBER 7, 2013

With thought leaders from both Salesforce.com and DocuSign set to speak, I wasn’t the only one in the room geekin’ out at the prospect of learning about marketing strategy direct from Victor Haseman and Meagen Eisenberg – and they didn’t disappoint! As Salesforce.com discovered, CTAs outperform traditional banner ads.

Video Marketing 50

Video Marketing Salesforce.com B2B Thought Leadership Paid Search Agency 50

Vidyard

MARCH 9, 2017

KITCHENER, Ontario – March 9, 2017 – Vidyard, the leading video platform for business , today announces the latest addition to their growing integration community: SalesLoft, the platform for modern day sales engagement. More Information: Learn more: [link]. Build with Vidyard: [link]. About Vidyard.

Video Marketing 53

Video Marketing Enterprise Management Personalization Effectiveness 53

markempa

DECEMBER 12, 2016

To keep valuable field salespeople productive, many of the more innovative sales and marketing departments build “sales development” teams including Oracle, Marketo, HubSpot, HP, and Salesforce.com. I met Susan through following her writing on her blog and her work in the LinkedIn community. Just to name a few.

Account Based Marketing 84

Account Based Marketing Marketing Qualified Leads Lead Scoring Lead Ranking 84

Vidyard

FEBRUARY 13, 2014

Hello Vidyard community! Insights and Analytics Change the Game While a lot of today’s content marketing tactics work to engage prospects, it’s a whole new ballgame when you can see exactly how individual users interact with your assets. Ask a marketer and you’ll get one answer.

Class 51

Class Sales Management Video Marketing Salesforce.com 51

Vidyard

MARCH 9, 2017

KITCHENER, Ontario – March 9, 2017 – Vidyard, the leading video platform for business , today announces the latest addition to their growing integration community: SalesLoft, the platform for modern day sales engagement.

Video Marketing 50

Video Marketing Enterprise Management Personalization Effectiveness 50

Vidyard

SEPTEMBER 15, 2014

With the announcement that Facebook is expanding their video analytics offering, it’s no secret that Facebook is trying to take on YouTube as a video content network. While the public view counts provide a great ego boost to those on Facebook, the advanced analytics that Facebook is rolling out are really targeted towards brands.

Facebook 50

Facebook Video Marketing Marketing Automation Services Salesforce.com 50

Customer Experience Matrix

FEBRUARY 13, 2014

Mintigo’s conclusion across 186,500 B2B companies was that just three percent were using the most common marketing automation systems: Oracle Eloqua , Marketo, HubSpot, and Salesforce.com Pardot. Pepper Global is based on a survey of the B2B Technology Marketing Community on LinkedIn. Sadly, they didn''t publish additional details.

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Marketing Automation 120

Buzz Marketing for Technology

SEPTEMBER 23, 2008

They are the nexus of a digital marketing company mixed with a technology firm that does Microsoft CRM, Business Intelligence and Analytics to provide creative solutions for brand perception and instantiation. HiveLive has a very different take on Enterprise Communities. Best off Brickfish is an all in one platform to do this.

Web 2.0 100

Web 2.0 InsideView ROMI Enterprise Management 100

Marketing Insider Group

JANUARY 24, 2013

Comscore – We provide analytics for a Digital World, turning information into insights and actions for our clients to maximize the value of their digital investments. MarketingB2B – B2BMarketing.com – Where the B2B marketing community comes together to share information, news, insights and knowledge. New York, NY.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

InsightSquared

JUNE 5, 2019

InsightSquared solutions deliver the sales, marketing, and customer success analytics you need to align your full go-to-market team around a uniform view of your business. The full agenda can be viewed at: [link].

Training 27

Training Marketing Attribution Marketing Management Salesforce.com 27

Content Standard

JANUARY 21, 2015

Matt Wesson, Content Marketing Manager, Salesforce.com ( @mattbwesson ). Adam Singer, Analytics Advocate and Program Manager, Google ( @AdamSinger ). Ally Greer, Director of Community and Content, Scoop.It ( @allygreer ). Michelle Killebrew, Program Director, Strategy and Solutions – Social Business, IBM ( @shellkillebrew ).

Enterprise Management 40

Enterprise Management Marketing Management Software Content Marketing 40

Heinz Marketing

MAY 2, 2022

Elay: Well, I appreciate it and when I got tapped on the shoulder from Mark Benioff to lead sales enablement at salesforce.com, it wasn’t a thing. The pandemic has absolutely accelerated digital for the sales community and for sales and marketing collaboration and ultimately for the buyer journey.

CMS Development 98

CMS Development Marketing Automation Services Lead Ranking Ideal Customer Profiles 98

Anything Goes Marketing

MAY 26, 2007

These stats could be used as part of an automated lead qualification process and be displayed on the contact record of the CRM ( Customer Relationship Management like Salesforce.com ) that you use. Tags: web analytics email marketing business blog B2B enewsletter e-marketing Web 2.0. They become real people who have opinions.

Newsletter 100

Newsletter Web 2.0 Lead Qualification Salesforce.com 100

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

salesforce.com, Microsoft Dynamics CRM), so why do I need marketing automation ”? Communications to groups and segments (may be personalized and triggered 1:1). Workflow-oriented, highly detailed behavioral data, analytical queries. Analytics and Dashboards. No (except salesforce.com Radian6). Architecture.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

Adobe Experience Cloud Blog

FEBRUARY 6, 2012

The ideal inbound marketing manager should be an analytical, socially savvy “digital native” who gets search engine optimization and has experience with social media and a strong understanding of the fundamentals of content marketing. familiarity with salesforce.com is a plus.

Inbound Marketing 48

Inbound Marketing Work Management Marketing Management Planning 48

Hubspot

MARCH 17, 2011

Yes, I work at HubSpot, and yes, we educate our customers and community about how wonderful social media is and how you're missing out if you're not using it. Here are a few tool suggestions: Traffic: Google Analytics, HubSpot. Customer Happiness (Customer Support): your support tracking tool - we use our CRM, Salesforce.com.

Social Media 28

Social Media Social Marketing Paid Search Agency Planning 28

Hubspot

JANUARY 27, 2012

This slide helps you keep track of the content that's engaging your community. HubSpot customers can find this data in their monthly report or Blog Analytics.). HubSpot customers can get this data from a CRM like Salesforce.com when it's integrated with HubSpot.). Top Landing Pages by Leads. Bonus for HubSpot customers!

Marketing Report 28

Marketing Report Top of Funnel Landing Pages Salesforce.com 28

Customer Experience Matrix

FEBRUARY 7, 2019

But vendors, consultants, agencies, and marketers I spoke with mostly agreed that the larger community is just beginning to hear about the concept. the term came to be more associated with B2B sales and customer service in general and the Salesforce.com Sales cloud in particular. Separate martech staff is rare. Later, in the U.S.,

Work Management 136

Work Management Marketing Management Paid Search Agency Vendors 136

Customer Experience Matrix

AUGUST 3, 2009

Summary: Youcalc is an on-demand analytics vendor with 130 prepackaged applications primarily for sales and marketing reporting. That is, youcalc provides analytical applications that read from an existing system, typically a Software-as-a-Service vendor like Salesforce.com or Google AdWords. date range) and metrics (e.g.

Work Management 120

Work Management Marketing Management Demand Analytics 120

Webbiquity

DECEMBER 15, 2020

The nation’s top business analytics and performance mgmt. solution provider #BigData & #Analytics. WorkOutLoud – Online communities connecting enterprise companies to their customers – enabling community-wide collaboration, improving the customer experience. Followers: 2,163. Following: 718.

Enterprise Management 232

Enterprise Management Work Management Marketing Management Twitter 232

Hubspot

MARCH 23, 2015

In addition to founding HubSpot, co-authoring two books on inbound marketing, and actively participating in the Boston area entrepreneurial community, Dharmesh founded and writes for the top-ranking startup blog OnStartups.com. He''s helped brands like Mint and Salesforce.com to improve their businesses. Follow @dharmesh.

Startups 28

Startups Word of Mouth Work Management Marketing Management 28

Webbiquity

APRIL 27, 2017

Owned by Salesforce.com. A social community builder tool; create a community site for your brand with features including likes and share, member categories, blogging and commenting, social sign-in (members can sign in through Facebook, Twitter, LinkedIn, or Google), sharing to social media sites, content moderation, and privacy controls.

Marketing Automation Services 214

Marketing Automation Services Work Management Marketing Management Ideal Customer Profiles 214

Hubspot

AUGUST 8, 2012

Customer data: This includes data from your sales and marketing databases, like HubSpot and Salesforce.com -- just take a look at all the rich data you can see from integrating your marketing software and CRM ! In fact, according to eConsultancy research , 88% of companies say social graph personalization generates results.

Internet Marketing 28

Internet Marketing Work Management Marketing Management Paid Search Agency 28

Customer Experience Matrix

DECEMBER 29, 2009

The help functions are built with Helpstream customer support technology, which also provides a knowledge base and online community. It lets it generate some page-oriented Web analytics reports similar to Google Analytics. In addition to Salesforce.com, the vendor has a standard integration for SugarCRM.

Loopfuse 120

Loopfuse Demand Generation Agencies Demand Generation Demand 120

Directive Agency

MARCH 7, 2019

This is a day to highlight and reflect on the valuable contributions, and significant impact women have made and continue to make in their communities and around the world. Expert SEO and analytics consultant, Annie Cushing, is well versed in analytics, technical SEO and all things data. Annie Cushing.

Demand Generation Agencies 111

Demand Generation Agencies Enterprise Management Work Management Marketing Management 111

Adobe Experience Cloud Blog

DECEMBER 13, 2010

It was available to everyone who had a salesforce.com license and $15 more per person per month for everyone else in the organization that wanted to join in. This is for over 4 million organizations, and over 22 million individuals – an impressive collection of data shared by their community of over 1.4 The benefits of the partnership?

Enterprise Management 48

Enterprise Management Jigsaw Salesforce.com Work Management 48

Webbiquity

SEPTEMBER 10, 2012

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. Lisa also recently authored a guest post here on web analytics and lead scoring.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. Lisa also recently authored a guest post here on web analytics and lead scoring.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

FEBRUARY 13, 2017

Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. The analytics tools built into social networks provide a bit more detail, though only within their own platforms. ” — RazorSocial (Analytics). These tools can help you find out. 1) Socialbakers.

Marketing Automation Services 270

Marketing Automation Services Social Media Enterprise Management Budget Programs 270

Paul Gillin

JUNE 24, 2010

At the same time, the value generated by the community will enable us to cut an additional one-half customer support position each year. It’s easy to cast aside analytical tasks when everyone is focused on generating revenue. Web analytics today deliver unprecedented insight about online interactions. Cumulative. Reputation.

ROI 50

ROI Paid Content Social Marketing Webcast 50

Online Marketing Institute

JUNE 30, 2009

In the past week I have seen websites where either a design firm or a web analytics company put a hidden link back to its home page on each and ever single one of its clients’ pages. Not all web analytics code is created equal. “link juice&# ) to other sites. Be sure to take a look at it and understand what it means.

Work Management 40

Work Management Marketing Management Marketing Automation Services B2B Marketing 40

B2B Marketing Zone Posts

DECEMBER 1, 2010

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Look at companies like General Electric who do an amazing job with their blog and yet have almost no “community or comments at all.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40