Valasys

SEPTEMBER 6, 2019

According to Hootsuite, 75% of the B2B businesses market on Twitter. Thus, Twitter is an important social media platform for generating leads, nurturing them, generating conversions & also helps in building excellent relationships with the existing customers by providing excellent after-sales services through tweets & re-tweets.

Click Rate 40

Click Rate Marketing Automation Services Ideal Customer Profiles Social Media 40

Valasys

AUGUST 12, 2019

Account-based marketing (ABM), also known as key account marketing, is a highly orchestrated approach to business marketing. The businesses often don’t have the lists of gigantic accounts that they wish to target. ABM-ers put special focus on improving business reputation , relationships & revenue. One-to-Many ABM: .

Account Based Marketing 40

Account Based Marketing Sales Qualified Leads Top of Funnel Marketing AI 40

Valasys

SEPTEMBER 16, 2019

The process of building up a healthy number of followers can be a real challenge for small-scale businesses. Leverage LinkedIn Analytics to Monitor & Improve the Engagement of Prospects : LinkedIn Analytics is the ultimate resource for collecting all the insights & data.

Paid Content 40

Paid Content Linkedin Optimization Marketing & Strategy 40

Valasys

SEPTEMBER 4, 2019

58% of the businesses measure ROI in terms of engagement i.e. likes & shares & yet 56% of marketers think they are unable to track their social media revenue (Source: socialbakers.com). The business KPIs have largely only been defined on the basis of website traffic & how they generate the conversions.

Paid Content 40

Paid Content Cost Per Thousand CTR CPM 40

Valasys

SEPTEMBER 10, 2019

Ways Businesses can effectively strategize & execute Word of Mouth Marketing (WOMM). To expedite the sales conversions, the brands need to connect with their personas on an emotional level & this is where modern technologies such as emotional analytics come into play.

Word of Mouth 40

Word of Mouth WOMM B2B Marketing Marketing AI 40

Valasys

AUGUST 19, 2019

The very purpose of content marketing has been associated with the feedback mechanisms to trigger lead generation processes for B2B businesses. According to the Content Marketing Institute, Content marketing lies at the very core of all the lead generation efforts. Marketing has to create content people actually want.”.

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Valasys

NOVEMBER 22, 2019

Nurture examined that 81% of the businesses reported blogs being imperative to B2B lead generation. How often should you blog for business? Any number should, however, be tested & backed by data-driven analytical insight. The frequency of the B2B blog posts depends upon what’s best for your company.

Paid Search Agency 90

Paid Search Agency Companies B2B Lead Ranking 90

Valasys

NOVEMBER 4, 2019

Harvard Business Review depicts content personalization as a powerful strategic move towards improving the contextual relevance of pieces of content for customers. Brands nowadays have access to advanced cloud-hosted data analytics platforms & customers are very well aware of it.

Marketing AI 45

Marketing AI B2B Marketing Personalization Marketing Budget 45

Valasys

SEPTEMBER 13, 2019

Integration of the data management platforms & quantification of ROI from ad expenditure : According to research by Dun & Bradstreet, 90% of the B2B brands & agencies believe that the use of data & analytics is changing the way they have been conventionally handling advertising & marketing.

Marketing AI 40

Marketing AI Advertising Agencies Paid Search Agency B2B Marketing 40

Valasys

OCTOBER 3, 2019

Along with the in-built analytics sections for the popular social media platforms, companies also do extensive research to define and measure the Social Media KPIs as parts of their marketing strategies. and also take efforts to align the Social Media KPIs with their business objectives. Why Businesses need to Define Pinterest KPIs.

Social Media 51

Social Media Media Landing Pages Marketing Analytics Tools 51

Valasys

AUGUST 26, 2019

Any business is driven by a sense of awe that needs to be applied across all of its marketing sub-sets, including the content strategies, to inspire innovation. The marketers need to optimize the return on their marketing investments (ROMI) to generate maximum business profitability.

Paid Content 40

Paid Content Top of Funnel B2B Marketing Marketing AI 40

Valasys

AUGUST 9, 2019

While specifically designed niche pages have lost their caliber to an extent, the Key Performance Metrics (KPIs) from web analytics such as: 1. However, this also is a fact that in an era of Internet of things (IOTs) & convergence of interdisciplinary aspects of core fields of expertise viz.

Paid Content 40

Paid Content Marketing Budget Lead Ranking Top of Funnel 40

Valasys

APRIL 3, 2020

Aberdeen Group defines B2B eCommerce as follows: “A term used to describe commerce transactions between businesses. The buyer of the products in these transactions is a business. Introspect if you should add eCommerce to your Business. Adding eCommerce to your business as a sales channel isn’t a cakewalk.

eCommerce 52

eCommerce B2B Enterprise Management Customer Satisfaction 52

SnapApp

FEBRUARY 5, 2019

Nurture Leads with Automated Email Sequences. 85% of our respondents use automated email sequences to nurture leads. We send personalized content to our leads via workflows and e-mails,” says Romy Fuchs of BEE Inbound AG. “We Our goal is for leads to reach out to our sales team—not vice versa.”.

Lead Ranking 117

Lead Ranking Sales Qualified Leads Planning Lead Scoring 117

Valasys

AUGUST 28, 2019

The industry-stalwarts possessing different expertise such as those belonging to the field of account-based marketing, influencer marketing, Martech, AI and data analytics will deep delve and brainstorm to derive the underlying ramifications of the latest industrial practices. Make Business Connections: .

Marketing AI 40

Marketing AI CMO Planning Paid Search Agency 40

Anteriad

APRIL 25, 2023

Affiliate marketing Performance-based marketing where a business rewards an affiliate for each visitor brought by the affiliate’s own efforts. That is behavior-based marketing, which uses user activity to target potential leads. Curation services can be used by businesses as well as end users.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Affiliate marketing Performance-based marketing where a business rewards an affiliate for each visitor brought by the affiliate’s own efforts. That is behavior-based marketing, which uses user activity to target potential leads. Curation services can be used by businesses as well as end users.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84