Webbiquity

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Is blogging coming back or trailing off? What will likely be the hot trends in social media over the next couple of years? Marketing Pilgrim ).

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Webbiquity

MARCH 31, 2015

A well-written and consistently updates business blog is a vital core element of a successful content marketing program. As noted below, blogs are among the most effective tools for increasing website traffic, generating leads, and acquiring customers. What are the key elements of a successful business blog?

Business Blogging 100

Business Blogging Tactics Tips Business 100

Marketing Insider Group

JULY 1, 2020

Content marketing, when you peel away all the layers of techniques, trends, and possibilities, is a business opportunity. At its core, it’s a tool businesses can use for growth. Content marketing is the kind of marketing that delivers ROI you can measure. This is not true for most marketing programs.

Marketing Budget 361

Marketing Budget Paid Content ROI Marketing & Strategy 361

Convert

JUNE 14, 2021

Using a low-quality tool and content flashing. Especially if the only data that we use is from our analytics. New headlines New images New layout of the same content New pricing, etc. Adding arbitrary display rules to your test. For example, our own blog traffic goes down on weekends (like most business blogs).

Top of Funnel 105

Top of Funnel Sample Allocation Click Rate 105

Hubspot

JULY 16, 2012

Unless you're a marketer. Actually, the summer months are some of the hardest months for marketers. So what can we as marketers do with limited or impaired resources to solve some of our common marketing problems ? there's no such thing as a perfect world in marketing. But there's no excuses in marketing!

Top of Funnel 28

Top of Funnel Advertising Agencies Paid Search Agency PPC 28

Hubspot

JULY 10, 2018

Instead, building the best lead generation strategy for your business is more about understanding tried-and-tested channels, and finding the most effective combination of tactics for your unique goals. A disciplined B2B marketer should understand the different dynamics, budgets, and expectations typical of each lead generation channel.

Paid Content 98

Paid Content Lead Ranking Lead Scoring Lead Gen 98

Single Grain

FEBRUARY 15, 2023

Content marketing offers the biggest bang for your marketing buck: It’s 3X as effective at generating leads compared to paid search. But not all content is created equal. All those glowing statistics you’ve been reading?

Paid Content 59

Paid Content Lead Scoring Lead Ranking Paid Search Agency 59

Single Grain

SEPTEMBER 11, 2019

This post on pillar content has been updated for 2019 and beyond. It’s no secret that publishing blog posts or articles on your business website is a great way to both build the content needed to enhance your site’s SEO strategy and to connect with your audience on a more personal level. What Is Pillar Content?

Paid Content 111

Paid Content Top of Funnel Lead Scoring Lead Ranking 111

Hubspot

FEBRUARY 11, 2013

But even if there isn't someone special in your life right now, as a marketer, that doesn't mean you still can't get into the lovin' spirit. If you're creating marketing people love , that is. But just like there's more than one way to skin a cat, there's more than one way to make people hate your marketing guts.

Paid Content 28

Paid Content Work Management Marketing Management Marketing Budget 28