Envy

NOVEMBER 8, 2021

Once upon a time, B2B marketers would carefully select a list of individual keywords to target and write content on that would increase their chances of ranking on Search Engine Results Pages (SERP). How to research topic clusters for inbound marketing B2B. Choose topics that are trending up and NOT down.

Keywords 118

Keywords SEO SERP B2B Thought Leadership 118

Valasys

AUGUST 14, 2020

Use tools such as Google Analytics for reviewing how your content is performing. Learn About the Latest Trends and Optimize Your Social Media Profiles. You should keep abreast of the latest trends and do the following: You should define your strategy for each of the social media platforms. Figuring out the customer trends.

Social Media 84

Social Media Effectiveness Media Cost Per Click 84

MLT Creative

NOVEMBER 23, 2010

Alterian (previously Techrigy) With multiple levels of coverage, including blogs, message boards, wikis, video, classifieds and more, Alterian allows you to choose which level you want to use. Use these dashboard widgets to analyze trends and understand sentiment changes over a period of time. relevance?).

Social Media 40

Social Media Tools Media Wiki 40

Customer Experience Matrix

JULY 16, 2009

2007), email (Dynamics Direct, 2006), marketing resource management (Nvigorate, 2006), and hosted analytics services (MarkIT, 2005). message boards/forums (such as LinkedIn discussions), wikis (such as Wikipedia ), video and photo sharing sites ( Flickr , YouTube ), and some mainstream media blogs ( The New York Times , Wall Street Journa l).

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Lenny's Newsletter

AUGUST 8, 2023

Over the next two months, I’m going to share a multi-party in-depth playbook for kickstarting and scaling a B2B business. In addition to these juggernauts, I’ve also pulled in a handful of my favorite up-and-coming B2B startups, including Linear, Vanta, Stytch, Zip, Census, Persona, and Hex. Every prosumer product (e.g.

Startups 52

Startups Work Management CPO Enterprise Management 52

Hubspot

FEBRUARY 12, 2013

He's using HubSpot to show the keywords most commonly searched to find his content -- and if you don't have HubSpot, Google Analytics will also show some keyword information. At HubSpot, we have an internal wiki page where staff can suggest topics for the blog. The example below comes from a friend of mine's website, Factbrowser.

Content 28

Content B2B Thought Leadership Keywords Hubspot 28

SalesIntel

JUNE 15, 2023

Agents that are using conversational intelligence software have a leg up as they receive insights immediately based on trends and what prospects are saying. Agents, especially in the B2B SaaS world, want to succeed without having to read directly from a script. Buyer personas, pain points, and tailored messaging are winning deals.

Work Management 52

Work Management Marketing Management Budget Programs Software 52