Writing on the Web

JANUARY 29, 2014

Set up Your Author Page on Amazon. Even if you’re working with a publishing house, make sure your own ‘house’ is in order. Yes, your Amazon house. Amazon is another social media site. You can go to Amazon Author Central to create your account.

Social Media 100

Social Media Promotion Media Tips 100

Writing on the Web

JUNE 4, 2015

An expert ebook is a longer version of that report and can easily be sold on Amazon. All that’s standing between you and published author status is a little time and work. Later we’ll refine to include keywords and to take into account what’s selling on Amazon.). Traditional publishing barriers have fallen. So let’s get busy.

Barriers 100

Barriers Amazon Lead Ranking Lead Scoring 100

Writing on the Web

JANUARY 3, 2014

An expert ebook is a longer version of that report and can easily be sold on Amazon. All that’s standing between you and published author status is a little time and work. Ebooks are now outselling hardcover books at Amazon, selling 180 e-books for every 100 hardcovers. Traditional publishing barriers have fallen.

Barriers 100

Barriers Amazon Sample Marketing Report 100

Writing on the Web

JANUARY 20, 2014

Sometimes my work involves traveling to far-off airports, and that’s never pleasant. I told my husband, “Atila the Honey,” I just had to go, that it was work not a vacation. Today it’s easier than ever to write an ebook, get it formatted and published on Amazon for Kindle. But I think he’s doubtful.

Amazon 100

Amazon PR Social Media Search Marketing 100

Writing on the Web

MAY 27, 2015

I read a ton of books on leadership, and study how the big sellers on Amazon are written in this category. How much is it costing you (money, people, work, clients, reputation, etc.) They ask me for help, to ghost write either for or with them. The answer is yes : in certain fields, I am a ghost writer. What are your expectations?

Thought Leadership 100

Thought Leadership Amazon Act-On Consulting 100

Writing on the Web

JUNE 26, 2015

I use them all the time to click and buy: I glance at the number of gold stars other people have given a book on Amazon, or a pair of tennis shoes on Nike. Do these same persuasion tactics work for sites and businesses that aren’t selling physical products? Does social validation work for businesses selling services and experiences?

Amazon 100

Amazon Validation Click Rate Tactics 100

Writing on the Web

JUNE 26, 2015

I use them all the time to click and buy: I glance at the number of gold stars other people have given a book on Amazon, or a pair of tennis shoes on Nike. Do these same persuasion tactics work for sites and businesses that aren’t selling physical products? Does social validation work for businesses selling services and experiences?

Trigger Marketing 100

Trigger Marketing Amazon Validation Click Rate 100